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Ford Motor Company Mexico Sales Down 15 Percent In April 2022

Ford Motor Company Mexico sales fell 15 percent to 2,878 units in April 2022 compared to April 2021 results. Sales decreased at the namesake Ford brand, while increasing at the Lincoln luxury division.

Brand & Model Sales

Ford sales decreased 16.39 percent to 2,764 units:

Lincoln sales increased 86.89 percent to 114 units:

During the first four months of the 2022 calendar year, Ford Motor Mexico sales decreased two percent to 12,678 units.

Sales Results - April 2022 - Mexico - Ford

MODELAPR 2022 / APR 2021APRIL 2022APRIL 2021YTD 2022 / YTD 2021 YTD 2022YTD 2021
BRONCO* 113**501 *
BRONCO SPORT+40.61% 322229+147.76%1,603 647
E-TRANSIT* 4**12 *
ECOSPORT-100.00% 0191-65.48%281 814
EDGE-10.00% 2730+9.21%83 76
ESCAPE+244.93% 23869+138.35%634 266
EXPEDITION+225.00% 7824+105.66%218 106
EXPLORER+8.05% 9487+3.21%418 405
F-SERIES-13.22% 735847-23.53%2,622 3,429
FIGO-100.00% 0442-30.75%1,421 2,052
GT* 10**31 *
MAVERICK* 296**1,114 *
MUSTANG-62.24% 3798-5.83%210 223
MUSTANG MACH-E* 2**2 *
RANGER-47.83% 384736-44.36%1,446 2,599
TRANSIT-65.05% 187535-57.75%831 1,967
TRANSIT COURIER* 237**889 *
FORD TOTAL-16.39% 2,7643,306-2.59%12,316 12,643

Sales Results - April 2022 - Mexico - Lincoln

MODELAPR 2022 / APR 2021APRIL 2022APRIL 2021YTD 2022 / YTD 2021 YTD 2022YTD 2021
AVIATOR+18.75% 1916+92.98%110 57
CORSAIR+111.76% 3617+53.85%100 65
NAUTILUS+580.00% 345+112.00%53 25
NAVIGATOR+8.70% 2523+13.79%99 87
LINCOLN TOTAL+86.89% 11461+54.70%362 234

Sales Results - April 2022 - Mexico - FMC Totals

BRANDAPR 2022 / APR 2021APRIL 2022APRIL 2021YTD 2022 / YTD 2021 YTD 2022YTD 2021
FORD TOTAL-16.39% 2,7643,306-2.59%12,316 12,643
LINCOLN TOTAL+86.89% 11461+54.70%362 234
FMC MEXICO TOTAL-14.52% 2,8783,367-1.55%12,678 12,877

The Ford Authority Take

The 15 percent drop in Ford Motor Company Mexico sales during April. The negative result represents the second consecutive decrease in monthly sales volume after the double-digit drop recorded in March, which ended a healthy five-month-long period of gains for FoMoCo in the Mexican market.

The drop in sales last month in Mexico is the result of double- and triple-digit declines of seven Ford-branded models, including the two models – F-Series and Ranger – that typically enjoy high sales volumes. The Blue Oval lost 464 units year-over-year between the two pickups alone. This was further exacerbated by notable drops of the discontinued Ford Figo.

Meanwhile, all Lincoln models posted healthy sales gains in Mexico during April, led by triple-digit gains for the Lincoln Corsair and Nautilus, which managed to position themselves as the two best-selling Lincoln models in the Latin American country during the month.

About The Numbers

Further Reading & Sales Reporting

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