Ford Authority

2023 Ford Bronco Will Add Retro Inspired Blue Paint Option

The 2023 Ford Bronco will arrive at dealerships later this year and will likely introduce some low key changes into the lineup. As Ford Authority previously reported, order banks for the upcoming model are currently expected to open up in August, with production ramping up in November. Thus far, it is unclear what exactly will change, but Bronco Nation recently revealed that at least one new color is getting added to the roster, and it should delight fans of the color blue, along with fans of vintage Bronco colors.

2023 Ford Bronco

The 2023 Ford Bronco in question made an appearance at the Ford Bronco Everglades drive event, where many outlets came away impressed with its capability and water fording capability. In any event, the prototype notably boasts light blue paint, considerably lighter than Velocity Blue Metallic, which is currently the only other blue in the lineup. As Bronco Nation observed, the color appears to be a modern version of Wind Blue, a color the company offered on the 1972-1975 Ford Bronco. This prototype also appears to come equipped with a black painted hard top, although it is currently unclear if any such option will be introduced, especially given the recent struggles supplier Webasto faced with rolling out the roofs that are already incorporated into the lineup.

If the 2023 Ford Bronco revives the Wind Blue color, it would represent the second time a paint from the model’s past found its way back into the lineup. As Ford Authority previously reported, Eruption Green was added to the lineup for 2022, along with Hot Pepper Red, Desert Sand, and Code Orange, although the latter two options are only offered on Everglades and Raptor, respectively. Those additions counteracted the deletion of Antimatter Blue, Lightning Blue Metallic, and Rapid Red Metallic, which were only available for the 2021 model year.

We’ll have more on the Bronco soon, so subscribe to Ford Authority for the latest Ford Bronco news, and continuous Ford news coverage.

Ed owns a 1986 Ford Taurus LX, and he routinely daydreams about buying another one, a fantasy that may someday become a reality.

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  1. Don Wood

    It still amazes me that Ford remains incapable of providing full size Broncos with tops painted the same color as the rest of the vehicle. Why is the only color option for those Bronco’s black?

    1. JoeE

      You could’ve just stopped after ‘full size Bronco’s’.

  2. Steve boozer

    They already talking bout 23 hell aint even got 22 s out yet

  3. Delli

    I think you forgot to mention Area 51 as a current blue option as well as Velocity Blue.

    We can certainly argue Cyber Orange is actually yellow, but don’t try to tell me Area 51 is a gray color!

  4. John

    Heritage Edition

  5. CSchellenger

    I would just appreciate an update on the one I ordered in March 2021! Time to get the orders filled.

    1. Diesel

      Same, we ordered Dec. 2021 and still have not heard anything since Ford received the order.

    2. Wayne Mitchell

      Also ordered in march 22 .Where is my Bronco ?

      1. Delli

        You got a looong wait ahead unless you ordered a very basic build or get lucky. I ordered March ’21 and nothing but crickets yet. gl

    3. David Szczepanik

      I built and ordered through my Savannah dealer in April 2022 and have been given updates when they knew I was pissed. In my opinion, the overwhelming demand should have been anticipated and acted upon accordingly.

  6. Thrash

    Putting lipstick on a pig.

  7. AJ Smith

    Ordered in Nov 2020. Still waiting. Hoping that ‘23 brings some more classic color options.

  8. Bill

    I order mine October of 21. A customer of mine called me in June when he got the exact same Bronco that he ordered in January of 22. Meanwhile I see similar Broncos at dealerships listed for $27,000 more that what my build is gonna cost and they have less options, no tow package, no Sasquatch, etc. When you call them out on it they say, “That’s the market right now. Good luck getting one you ordered.” For $27k over sticker mine is for sale as soon as I pick it up.

    1. Norman

      Those are not full sized Broncos at that price that’s the smaller Broncos sport

  9. Jim Jasen

    Ordered mine February 2021, ordered it with all the bells and whistles Sasquatch package in cyber orange. Never received any updates now learning ford automatically takes any orders with cyber orange and turns them into a black vehicle and takes off the Sasquatch package who’s ever running that company needs to be fired.


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