Ford Authority

Poll: Blue Ford Oval vs. Black Ford Oval – Which Do You Prefer?

For many years, Ford has been synonymous with its iconic Blue Oval logo, which hasn’t changed significantly over that elongated time period. However, in recent years, the black Ford oval has emerged as a popular alternative to the legendary Blue Oval and has become available on a variety of vehicles equipped with special black appearance packages, as well as a standalone offering from Ford’s official catalog. And that had us wondering – which oval do our readers prefer?

The Ford Blue Oval emblem has been synonymous with FoMoCo vehicles for decades now, becoming one of the most famous and easily recognizable logos in the world. In fact, the oval Ford emblem originally appeared in 1907, and the first Blue Oval was affixed to a vehicle in 1927 before landing on all of Ford’s models starting in 1979. The familiar Blue Oval has changed a bit in terms of appearance since then, but it has always remained blue. However, in recent years, that has been slowly changing, with the black Ford oval beginning to pop up on more and more vehicles in the automaker’s lineup.

Today, a number of new Ford vehicles are sold with either standard or optional black oval emblems, in some cases as part of black or stealth appearance packages. That includes the Ford Explorer Timberline, 2022 Ford Expedition Timberline, the 2022 Ford Escape SEL with the SEL Stealth AWD Package, the 2022 Ford Edge SE with the Black Appearance Package, the 2022 Ford Expedition Limited with the Stealth Edition Package, and the 2022 Ford Expedition Limited With the Stealth Edition Performance Package.

Additionally, a variety of pickups can be equipped with black Ford ovals as well, including the 2022 Ford Ranger with the Black Appearance Package (XLT, Lariat), the 2022 Ford Ranger with the Sport Appearance Package (XLT, Lariat), the 2022 Ford F-150 with the Black Appearance Package (XL STX, XLT, Lariat, Platinum), or the 2022 Ford Super Duty with the Black Appearance Package (XLT, Lariat). Alternatively, black ovals are available for all of those pickups via Ford’s catalog, too.

Black ovals are clearly gaining steam among shoppers these days, but we’re curious to know – do our readers prefer this darker look, or are they content to stick with the traditional Blue Oval? Let us know by voting in the poll below!

We’ll have more on the growing number of Ford vehicles with black oval emblems soon, so be sure and subscribe to Ford Authority for 24/7 Ford news coverage.

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Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. Ed

    Ford Blue


    a cor da marca o azul ceu sempre esteve no dna da marca. deve continuar.

  3. Jerry mcginnis

    Blue emblem on front grill lost its plastic covering. Now emblem is just bare! Looks like Ford could design a better nameplate for this 2013 Edge. Just saying.

  4. Doug Tally

    I was all Blue until I saw Black as vintage classy.

  5. Gregg

    Ford Blue is iconic … don’t mess with it.

    1. Jack

      Amen – FORD Blue is iconic – Don’t mess with it.

  6. Rich

    Blue, nuf said.

  7. Gerald

    When I cut my finger I bleed Ford Blue

  8. Harold G.

    I prefer the Blue Oval. It distresses me, however, to see so many vehicles on which the painted logo has either faded or chipped away. From a distance it looks like a chrome blank from which the trademark has been removed. I get cost reduction but this is not worth the dollar or two saved.

  9. Don A

    Blue of Course! I will not complain about the black ovals with the chrome lettering and edging. The flat one with white lettering and edging on the 24 F150 is horrible!

  10. D L Fulton

    Black! On my black Explorer ST, the blue oval doesn’t look good. Black is much better for this vehicle, in my opinion.


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