The all-new 2023 Ford F-150 Rattler was revealed back in March as an entry-level off-roader that slots in the pickup’s lineup a notch above the FX4 Off-Road Package, but also a notch below the F-150 Tremor and F-150 Raptor. However, Ford didn’t revealed Rattler pricing when the new package debuted, though it did promise that the new offering would be “affordable,” at least. Now, sources familiar with the matter have confirmed pricing for the 2023 Ford F-150 Rattler package, which will retail for $1,495.
That price makes the Rattler package $400 more expensive than the FX4 Off-Road Package on which it’s based, though it also includes more equipment. The Rattler package is optional on XL-trimmed F-150 pickups and requires four-wheel drive, a 145-inch wheelbase, and either the Class IV Hitch or Trailer Tow Package. It also can’t be paired with the Ford 3.3L V6 engine, the FX4 Off-Road Package, MyKey, the XL Chrome Appearance Package, the 2.7L V6 EcoBoost Payload Package, Heavy-Duty Payload Package, Snow Plow Prep Package, STX Appearance Package, or STX Black Appearance Package.
For the retail price of $1,495, 2023 Ford F-150 Rattler customers do get a host of features including a dual exhaust with black tips, 18-inch dark-painted aluminum wheels, LT265/70R18C BSW all-terrain tires, a Rattler box-side decal, privacy glass, fog lamps, and an electronic rear-window defroster on the outside. Inside, the Rattler is equipped with a black interior with bronze-colored accents and stitching, as well as tray style floor liners.
Mechanically speaking, the F-150 Rattler features off-road tuned front shock absorbers, monotube rear shocks, and skid plates protecting the fuel tank, transfer case, and front differential. Gearing differs based on the engine one chooses, as Ford 5.0L V8 Coyote and 3.5L V6 EcoBoost customers get 3.31 gears, while the 2.7L V6 EcoBoost is paired with 3.55 gears and the 3.5L V6 PowerBoost hybrid gets 3.73 gears. However, a 3.55 electronic-locking rear-axle is available with the 3.5L V6 EcoBoost engine, while a 3.73 electronic-locking rear-axle can also be paired with the 5.0L V8 Coyote or 2.7L V6 EcoBoost. Finally, the Rattler package also includes Hill Descent Control and Rock Crawl Mode, too.
In addition to the Rattler, the 2023 F-150 lineup also gains the retro-inspired Heritage Edition and the high-performance, V8-powered Ford F-150 Raptor R. The F-150 Tremor will now come standard with the 5.0L V8 Coyote engine instead of the 3.5L V6 EcoBoost powerplant, while the F-150 Limited has ditched two-wheel drive and the 3.5L V6 EcoBoost in favor of standard four-wheel drive and the PowerBoost hybrid. The XL, F-150 Raptor, and F-150 Tremor have all dropped their entry-level Equipment Groups as well, making each a bit more expensive but better equipped for the new model year.