mobile-menu-icon
Ford Authority

Ford Announces Leadership Changes Amid Ongoing EV Pivot

The Blue Oval is currently reorganizing its operations to focus on electric vehicle production, a large and unprecedented maneuver that will see the automaker spend about $50 billion to scale up to at least two million EVs annually by 2026. As Ford Authority previously reported, the company is also interested in growing Ford Blue, its new designation for its traditional internal combustion lineup. This transitional period is also heavily dependent on software and services too, as both are expected to generate significant revenue streams in the coming years. Now, Ford has announced new leadership changes and additions designed to strengthen its hand when it comes to product development and supply chain management.

As part of the changes, a trio of Ford executives receive expanded roles in engineering. Doug Field has been named chief advanced product development and technology officer, and although he is still tasked with EV product oversight, along with digital systems development, software, and advanced driver assistance, he now takes on new roles specifically related to design and vehicle hardware engineering. Similarly, Lisa Drake is now responsible for manufacturing engineering in addition to her continued duties as vice president of EV industrialization. Although not specified in the announcement, it seems like this new role is primarily related to EV production as it relates to scale and volume. Chuck Gray, who was vice president of EV technology, is now vice president of vehicle hardware engineering. Lisa Drake and Chuck Gray report to Doug Field.

Ford Blue will also gain a new steward in the form of Jim Baumbick, now vice president, product development operations, cycle planning and internal combustion engine programs. In this new position, Baumbick will oversee development for all of the automaker’s internal combustion products, but also is tasked with cycle planning, vehicle engineering, and product development for EVs as well.  He will report to Kumar Galhotra, president of Ford Blue, but also work with Doug Field.

This announcement also revealed some new additions to The Blue Oval’s personnel roster, and all of the newly hired individuals hail from Silicon Valley. Roz Ho, poached from HP, will become chief connected vehicle software officer. Sammy Omari, who is executive director of advanced driver assist technologies, comes from Motional, a joint venture between Aptive and Hyundai. They are set to to build the technology platforms for next-generation Ford products.

These changes arrive not long after the company announced a significant workforce reduction initiative aimed to right-size its operations and free up as much funds as possible to fund the automaker’s shift to battery electric vehicles, an endeavor that itself has forced The Blue Oval to directly secure raw material agreements with a number of firms to ensure that it can manufacture batteries in the short and long term.

We’ll have more coverage of Ford’s business operations soon, so subscribe to Ford Authority for the latest Ford news.

Ed owns a 1986 Ford Taurus LX, and he routinely daydreams about buying another one, a fantasy that may someday become a reality.

Subscribe to Ford Authority

For around-the-clock Ford news coverage

We'll send you one email per day with the latest Ford updates. It's totally free.

Comments

  1. Tigger

    Almost seems like rearranging the chairs on the Titanic.

    Reply
    1. NCEcoBoost

      Yep, and it’s SO typical of Ford. Stock price has tanked 38% so far this year, and THAT’S the real reason. I doubt that Farley has much time left as well.

      Reply
      1. Tigger

        Agreed.

        Reply
  2. Big Burning Gas Steve

    Please stop the madness!!! Where does electric come from to charge cars????????80 percent from coal and natural gas!!!!!! Are you guys related to the president? Do you see Toyota converting all there cars to electric???? NO!!! Why?????

    Reply
  3. John Coviello

    I agree with all above. More IDIOTS that know absolutely nothing about building cars now infiltrating Ford. And still the real cause for the mess that Ford is in…. is still there orchestrating Ford’s demise !!!!! Glad I was able to recently snatch up an in-transit 2022 Aviator before the end comes.

    Reply
  4. Fred

    I’ve always been a Ford man but, it’s sad to say it looks like the management team has gone STUPID. If they mess-up the F Series Trucks. You can close the doors on Ford Motor Company.

    Reply
  5. Roll Tide

    Hopefully the Chinese take over Ford soon.

    Reply
  6. Nate

    Automakers can’t change legislation already in place. Whether we like it or not the death of the internal combustion engine is not that far away.

    Reply
    1. Roberto

      I sincerely understand your point, but it’s going to take longer than the government says, because they really don’t want to stop receiving tax dollars on fossil fuels. It may happen, not in my lifetime, possibly not even in my children’s lifetime

      Reply
      1. Dave

        Wait until the government springs a ton of extra “taxes “ on the EV owners to make up for lost income from gas taxes. Especially in tax $ hungry California!! The electric grid is not ready for the EV revolution.

        Reply
  7. .....

    How about fixing the bronco problem where thousands of people waiting over 2 years for their orders that would be nice

    Reply

Leave a comment

Cancel