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Ford Mustang Mach-E Sales Third Behind Tesla Model Y And Model 3 During Q2 2022

By Megs Vincent

September 3, 2022 12:55 pm

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Ford Mustang Mach-E sales increased in the United States and Mexico while decreasing in Canada during the second quarter of 2022.

Ford Mustang Mach-E Sales - Q2 2022 - United States

In the United States, Ford Mustang Mach-E deliveries totaled 10,941 units in Q2 2022, an increase of about 72 percent compared to 6,361 units sold in Q2 2021.

In the first six months of the year, Mustang Mach-E sales increased about 36 percent to 17,675 units.
MODEL Q2 2022 / Q2 2021 Q2 2022 Q2 2021YTD 2022 / YTD 2021 YTD 2022 YTD 2021
MUSTANG MACH-E +72.00% 10,941 6,361 +36.22% 17,675 12,975

Ford Mustang Mach-E Sales - Q2 2022 - Canada

In Canada, Ford Mustang Mach-E deliveries totaled 1,133 units in Q2 2022, a decrease of about 22 percent compared to 1,449 units sold in Q2 2021.

In the first six months of the year, Mustang Mach-E sales increased about 2 percent to 2,165 units.
MODEL Q2 2022 / Q2 2021 Q2 2022 Q2 2021YTD 2022 / YTD 2021 YTD 2022 YTD 2021
MUSTANG MACH-E -21.81% 1,133 1,449 +2.41% 2,165 2,114

Ford Mustang Mach-E Sales - Q2 2022 - Mexico

In Mexico, Ford Mustang Mach-E deliveries totaled 2 units in Q2 2022.

In the first six months of the year, Mustang Mach-E sales totaled 2 units.
MODEL Q2 2022 / Q2 2021 Q2 2022 Q2 2021YTD 2022 / YTD 2021 YTD 2022 YTD 2021
MUSTANG MACH-E * 2 * * 2 0

Ford Mustang Mach-E Sales - Q2 2022 - Colombia

In Colombia, Ford Mustang Mach-E deliveries totaled 1 units in Q2 2022.

In the first six months of the year, Mustang Mach-E sales totaled 5 units.
MODEL Q2 2022 / Q2 2021 Q2 2022 Q2 2021YTD 2022 / YTD 2021 YTD 2022 YTD 2021
MUSTANG MACH-E * 1 * * 5 0

Competitive Sales Comparison (USA)

Ford Mustang Mach-E sales increased 72 percent to 10,941 units during the second quarter of 2022, placing third among dedicated mainstream EVs in terms of cumulative sales volume.

The Tesla Model Y took first place with a 24 percent increase to 53,000 units, followed by the Tesla Model 3 in second with a 76 percent increase to 49,900 deliveries. With the Mach-E in third, the Hyundai Ioniq 5 took fourth with 7,448 deliveries while the Kia EV6 placed fifth with 7,287 deliveries. The Chevy Bolt EUV took sixth as sales jumped to 4,384 units following the end of the battery-related stop-sale, and the Nissan Leaf placed seventh with a 32 percent drop to 3,251 units. The Chevy Bolt EV placed eighth as sales fell 76 percent, while the VW ID.4 took ninth (and last) place with a 71 percent drop.

Sales Numbers - Mainstream Dedicated EVs - Q2 2022 - USA

MODEL Q2 22 / Q2 21 Q2 22 Q2 21 Q2 22 SHARE Q2 21 SHARE YTD 22 / YTD 21 YTD 22 YTD 21
TESLA MODEL Y +23.83% 53,000 42,800 38% 43% +23.29% 108,000 87,600
TESLA MODEL 3 +75.70% 49,900 28,400 36% 29% +54.02% 90,100 58,500
FORD MUSTANG MACH-E +72.00% 10,941 6,361 8% 6% +36.22% 17,675 12,975
HYUNDAI IONIQ 5 * 7,448 * 5% 0% * 13,692 0
KIA EV6 * 7,287 * 5% 0% * 12,568 0
CHEVROLET BOLT EUV +979.83% 4,384 406 3% 0% +1,050.25% 4,670 406
NISSAN LEAF -32.33% 3,251 4,804 2% 5% -1.38% 7,622 7,729
CHEVROLET BOLT EV -76.41% 2,561 10,857 2% 11% -86.76% 2,633 19,882
VOLKSWAGEN ID.4 -71.16% 1,660 5,756 1% 6% -29.13% 4,415 6,230
TOTAL +41.30% 140,432 99,384 +35.20% 261,375 193,322

The Mach-E accounted for a seven percent segment share, up two percentage points from the year-ago quarter. By contrast, the Model Y saw a segment-leading 38 percent segment share, down five percentage points, while the Model 3 saw 36 percent, up seven percentage points. The Ioniq 5 and the EV6 accounted for five percent share each, the Bolt EUV took three percent, Nissan Leaf and Bolt EV earned two percent each, and the ID.4 had a single percent share.

It’s also worth noting that the two Chevy entries in the space saw a cumulative 6,945 sales during the quarter, earning a five percent segment share. That’s still roughly four thousand units short of the Mach-E’s 10,941 deliveries during the quarter.

Sales Numbers - Chevy Mainstream EVs - Q2 2022 - USA

MODEL Q2 22 / Q2 21 Q2 22 Q2 21 YTD 22 / YTD 21 YTD 22 YTD 21
CHEVROLET BOLT EUV +979.83% 4,384 406 +1,050.25% 4,670 406
CHEVROLET BOLT EV -76.41% 2,561 10,857 -86.76% 2,633 19,882
TOTAL -38.34% 6,945 11,263 -64.00% 7,303 20,288

The mainstream dedicated EV segment expanded 41 percent to 140,432 units, meaning that the Ford Mustang Mach-E outpaced the segment average.

The Ford Authority Take

Ford Mustang Mach-E sales gained more traction in the mainstream dedicated electric vehicle segment during Q2 2022 as The Blue Oval was able to prioritize allocating supplies to the Mach-E, including but not limited to chips.

FoMoCo is still facing constrained production and limited availability as a result of the COVID-19 pandemic, however, the automaker is in the process of building several new plants, including battery and component facilities, that will enable it to increase production rates of electric vehicles to the tune of two million units annually by 2026. While The Blue Oval is building those facilities, it’s targeting 200,000 units of annual Mach-E production by 2023, while more than doubling Mach-E battery supply by that same year.

It is also worth noting that Ford’s plan to vastly increase Mach-E production followed as a result of the automaker canceling plans to build all-electric versions of the Ford Explorer and Lincoln Aviator at the Ford Cuautitlan Assembly Plant in Mexico – where the Mach-E is currently built – to better utilize that plant’s capacity solely for the Mach-E.

About The Numbers

More Information & Sales Reporting

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By Megs Vincent

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Comments

  1. That is nothing to brag about, when Tesla has a +75% market share.

    Reply

    1. Michael, you’re right. Also, Hyundai/Kia, without the hype and hoopla, sells a combined 14,800 to Mach e’s 11,000

      Reply

  2. Ford Ecopsport is within 1000 units YTD and it has been discontinued. Mach E is one of fewest selling vehicles Ford has.

    Reply

  3. Michael, Will and Bruce: these sales numbers don’t indicate how many Mach e vehicles that Ford sold vs any. The numbers are not accurate. This is an indication of manufacturing capacity. The Mach e order books were closed for several months. There’s a waiting list, and virtually zero exist at a dealership. Want a 2023? 18-22 weeks to build. Ford knocked this one out of the park. Can Ford sell as many as Tesla? We don’t know because they build and sell as many as they can. I love my GT. I didn’t look at the no Apple car play no Android Auto Tesla. Don’t care what they cost. I bought a Mach e. It’s beautiful, panel gaps are consistent. Mach e ride and drive is experience is amazing. I can’t walk away without stopping to gaze at this machine and feel lucky to own one.

    Reply

    1. Bronco Billy. I couldn’t agree with you MORE. I absolutely adore my Mach-E & constantly find myself admiring her whenever I walk away or get the chance. I even make an effort to see her reflection on glass or mirror buildings we pass. Not to mention how many people do a double & triple look 👀… This car has the best driving experience & the acceleration; don’t get me started 😃

      As far as Michael’s comment; Are you kidding me??? Mach-E is in it’s INFANCY stage. It is literally equivalent to a 1-2 yr. Old baby. So very new on the market & order banks overload so quickly with demand that they HAVE TO SHUT them, as Ford doesn’t have the established Factories & Parts to meet demand YET, but are hammering 🔨 away to build the E.V. Factories to meet the demand.

      Tesla is a very grown adult (been around a long time) & yet their % of new sales & retention is going DOWN. And Mach-E had brought over many NEW to Ford customers to the Wild.. 🐎
      IF Mach-E had been around the same duration of time, I’m pretty certain the numbers would speak for themselves in favor of the Blue Oval.

      But if you don’t believe me, believe that the future will reveal itself.

      In about 1-2 years, numbers will be close.. You’ll see. In no time, more Tesla will make the crossover. Some already have….

      @Will, your comment couldn’t be further from the truth. Do some research to understand why; ie Order bank closed in Feb. 2022 for 2022 Mach-E’s bc they couldn’t keep up with Demand. Has NOTHING to do with Lack of sales. In FACT, the FEW that hit a dealership were selling for $10-15K over asking price (I don’t believe in price gouging) but that’s how scarce they are, and people were willing to pay.

      It is an AMAZING vehicle in every way you can imagine. It’s like your a kid & you get to go to Disneyland every time you get a chance to drive. You actually WANT TO DRIVE. Does your car do that??? Oh & good bye gas ⛽️ stations. With 300+ miles range per charge, she keeps me on cloud ☁️ nine..💘

      Reply

  4. How do I get a Mack e?

    Reply

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