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Ford Authority

2023 Ford Maverick Production Has Already Begun

Since the day it was unveiled and FoMoCo began taking reservations from customers, the Ford Maverick has been one of the hottest new vehicles on the planet. Now, many months later, that hasn’t subsided one bit, with demand far exceeding supply. With a number of 2022 orders being pushed to the 2023 model year, many customers are curious to know – when, exactly, will 2023 Ford Maverick production begin? This topic has been the subject of much speculation over the past several weeks, but sources familiar with the matter have told Ford Authority that 2023 Ford Maverick production is officially underway at the Hermosillo Assembly plant in Mexico.

More specifically, production began for fleet orders – not retail ones – last week, November 23rd, 2022. It’s currently unclear when retail production will begin, though this new date coincides with Ford Authority‘s report from last month, which indicated that 2023 Maverick production would indeed begin on that same exact date following a one week delay.

2023 Ford Maverick order banks were only open for roughly one week due to tremendous demand, as 86,000 new orders were placed for the compact pickup in that short period of time. At the same time, the compact pickup’s biggest conquests are vehicles such as the Honda Civic, CR-V, and Toyota RAV4 – models that it doesn’t compete with directly.

Those in the market for a 2023 Ford Maverick will find a handful of changes have taken place for the new model year, starting with a noticeable price hike across the board, ranging from $1,095 for the XLT and Lariat up to $1,200 for the base XL trim. However, The Blue Oval did make the turbocharged Ford 2.0L I-4 EcoBoost I-4 a no-cost option on all trims, while Lariat EcoBoost models now come standard with all-wheel drive.

2023 Ford Maverick shoppers will also be able to choose from a few new packages, including the Black Appearance Package, as well as the Tremor Off-Road Package and Tremor Off-Road Appearance Package. Additionally, XL-trimmed Mavericks have also gained standard cruise control for 2023, while the XLT Luxury Package has dropped several features that were formerly available, and the Maverick is gaining a depopulated key, as Ford Authority previously reported. However, supply constraints currently affect nearly every option available on the compact pickup.

We’ll have more on the 2023 Ford Maverick soon, so be sure and subscribe to Ford Authority for more Ford Maverick news and continuous Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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Comments

  1. Rod W

    Any idea how many Fleet orders there are? I’m one of the lucky few that got an order in during the week orders were open, so it’s disappointing to see fleet orders are being done before retail orders. Looking forward to updates on when retail production begins.

    Reply
    1. Mike

      And remember those of us who have been waiting over a year supposedly are being built before new orders…don’t hold your breath LOL!

      Reply
      1. RWFA

        I think your gloat is only partially true. I have no firm info on this but my understanding is that newer orders with available component sets may be built ahead of older orders where key component(s) are in short supply.

        Obviously you don’t let a plant stand idle to avoid producing newer orders that you can while waiting on delivery of parts for older orders that you can’t.

        Reply
    2. Mike

      I asked my dealer about why fleet vehicles are built first-he said it makes sense because they are all identical-all white, same wheels, etc…In my mind it also makes sense to work the kinks out!

      Reply
  2. Jr Thomas

    How about a story on the Hybrid engine in the Maverick

    Reply
    1. RWFA

      Once upon a time, there was a Maverick with a hybrid engine.

      Customers who ordered it had high mpg, low fuel costs, many miles of pleasurable flexible useful operation in mind.

      Some had to wait a long, long, time until they received theirs. But once the joy of use joined with the knowledge they were also saving both their pocketbook and the environment they went to bed happy and fulfilled every night.

      At the beginning the wait seemed endless, like being the living embodiment of “good things come to those who wait” but afterward, the ride was so transformative they all lived happily ever after.

      – The End –

      Reply
  3. Pat D

    I have an order in for a ’22 since last October, that has been pushed back repeatedly. It is now sitting at the week of December 19. Any news on if/when these remaining ’22 MY orders will convert over?

    Reply
    1. Jon Nissen

      I ordered last January no vehicle delivery date yet. Only know it will be a 23’

      Reply
    2. OwenM

      Like you, I am still waiting word of my order entered December 2021.

      Reply
    3. Mike

      Ordered my Lariat Hybrid 11/10/21-they re-ordered as a 2023-my Dealer reached out to me! Same build date-12/19…

      Reply
      1. RWFA

        Re ordered or converted order to 2023?

        Reply
        1. Mike

          Not certain of the correct term, but Dealer did it all for me. I didn;t have to re-sign anything, But received new order number and new vin number…

          Reply
    4. Dhudson5280

      Hi Pat D, I talked to my sales representative last Sat and my 2022 Hybrid I ordered Oct 2021 will now be converted to a 2023 model with a new VIN. Still no ETA or pricing yet. Lots of questions, few answers.

      Reply
      1. Mike

        Ny Lariat went up about $3K with no changes made. Dealer told me that’s the new price I have to pay, but that Ford would issue a rebate to me…We.ll see!

        Reply
  4. Bill Dawson

    I’m going to guess that the process of ‘fleet orders’ was in the long plan by Ford. I can understand slipping the Nov 14th date but WHY wasn’t FOMOCO up front with the schedule? It wouldn’t have made any difference to the retail buyers it just frustrates them. I ordered and I get regular communications from my dealer. So tell us FORD how large is the fleet order and am I going to get a 2024 Maverick vs my 2023 order?

    Reply
    1. RWFA

      Long Plan? Guessing? Demanding?

      Sometimes its good to recognize sometimes a cigar is just a cigar.

      Reply
  5. Phil Angelucci

    Anyone who ordered a 2022 should be ahead of the fleet orders.

    Reply
    1. RWFA

      And why wouldn’t they be except unless the components for those older vehicles just aren’t available yet?

      Reply
  6. W Prinz

    I, too am disappointed why should fleet orders be giving preference over individual orders? Are they taken before? The other banks are open for individuals? If so, that is also seemingly unfair.

    Reply
    1. SEO

      because fleet orders are usually just basic vehicles with no options. It gives the suppliers time to get the fancy stuff for other peoples vehicles.

      Reply
      1. RWFA

        Good call SEO. Because that’s how it is!

        Fords not running a big conspiracy aimed at screwing retail customers (where the higher trim levels and options bring greater marginal profit.)

        Reply
  7. Ron

    FWIW: My XLT Hybrid ordered 9/17/22 got email claiming to be scheduled for production week of 11/21/22. Tracking still shows “In Production”.

    Reply
    1. Jim

      That sure is encouraging!

      Reply
    2. RH

      That is encouraging! We ordered the 2023 Maverick on 9/23/22 but haven’t got the production email yet. I hope to see it soon. Our dealer contact let us know which add-ons were creating supply chain delays so we avoided those. I hope it helped. I know my hubby really wants his new fancy pants truck and I’m anxious to finally see this “never seen before” purchase! I don’t about ya’ll, but it feels weird buying something you can’t see or test drive. We didn’t have any Mavericks to see locally so we are going on blind faith. Wishing all of us the best of luck! 😉

      Reply
  8. Jeff briese

    I’m a first-time Ford buyer and never have bought a new vehicle but the average price was within my price range the more they push it back in delay the building about 2023 I might just go back to the original feeling of Ford for more reasons then one such a shame that they sold more 23s then they did the 22s but I can’t even finish 22 orders really starting to wonder and I’m not going to pay extra cuz it rolls over to the 24th

    Reply
  9. Shadow

    Let the production bugs get sorted out on the fleet orders 1st. Hopefully retail production will go smoothly. I’ll continue to wait for a 23 model.

    Reply
  10. marty cee

    Seen relative’s email from Ford for a customer ordered Tremor with VIN and scheduled build date for week of 12/5/22. Others have posted late Nov. build dates for ordered 23s scheduled.

    Reply
  11. Tim E Krehbiel

    Ordered mine Oct. 11 2021 Hybrid Lariat Reordered one for 2023. I sure do hope i get the darn thing in 2023

    Reply
  12. Cg Wells

    Quite simply, I gave up.

    Reply
    1. RWFA

      Good things can’t come to those who won’t wait.

      Reply
      1. CG Wells

        I’ve been waiting since 2021. I hope it’s worth the wait.

        Reply
  13. Rogcoo

    Ford chat says my23 Lariat hybrid production date scheduled for week of 5th December; yesterday’s chat said Dec. 7th specifically. Rather stunned in the best of ways, tbh. Yet, I’ll temper my excitement for now, considering other’s tales of disappointment.

    Reply
  14. Mike

    Ordered my Lariat Hybrid 11/10/21. They rolled me over to the 2023 model and finally received my vin number and build date, which has changed 3 times:). Latest dte hasn’t changed in a while so hopefully it will stick-12/19…

    Reply
  15. kevin wilkins

    I ordered a 23 XL Hybrid 9-16-22

    Reply
  16. Philip figas

    I waited 11 months for a 22 Maverick now I ordered a 23 escape. I will be waiting a while.

    Reply
    1. RWFA

      So how’s the Maverick experience?

      Reply
      1. Eric

        If you mean the driving experience, I enjoy driving my ’22 2.0L Lariat much more than I did my 2016 GMC Canyon V6. The two vehicles can’t be compared; the Canyon was body on frame and was rated 7000lbs towing. The Mav is more like an SUV. This is my first ever Ford. Build quality of the GMC was better, the dash didn’t make noise and little things like the insulation between the front fenders where the door opens was molded block foam, not a cheesy plastic pillow stuffed in the cavity. The Mav fits my needs better and is more like my 2.8L 4 cyl 2006 GMC Canyon in size, yet the 2.0L Mav gets superior gas mileage and has much more power. For those who can remember, getting a Mav is like trying to get a ’65 Mustang… in 1964. High demand, short supply. Once the likes of Honda, Toyota and GM come out with their small trucks, Ford will need to up it’s quality game. Meanwhile, I have a ’23 Lariat hybrid on order and it will be a hard call as to whether to keep the ’22 2.0L or the ’23 hybrid.

        Reply
        1. Rob

          I have my father’s 1964 1/2 Mustang sitting in the garage, and will soon have a 2023 Maverick parked beside it. If they will ever build it!!

          Reply
  17. Jim Franks

    My twin brother ordered his hybrid Maverick in Sept. 21 and still hasn’t heard anything concrete. That seems uncalled for and seems like Ford dropped the ball on this. I would be very unhappy as well!

    Reply
    1. RWFA

      In some other universe, Ford exists not to earn profit from happy customers, but only to maximize complaints, so they screw a twin harder because they get twice the complaints for the price of one.

      Lucky for all of us we’re not in that universe.

      Reply
    2. CG Wells

      Does he check on the order? The dealer here told me that Ford lost my order??? I don’t know who lost it, but it was pretty disappointing. Someone dropped the ball. But , now I’m waiting on a 2023, I ordered a 2022 Lariat.

      Reply
  18. george

    like to see a long bed maverick 12 inches or so more and a bucket full of mod’s

    Reply
  19. don mix

    ordered hybrid lariat last NOV. emails from ford saying oct. then Nov. and now the latest dec. 19. the email also say it will be 2022, if I’m paying $1200 more, it should be 2023 right?

    Reply
    1. RWFA

      Why are you paying more? Didn’t you get a private offer to convert? Or are such offers coming with a price premium now?

      Reply
  20. Vinnymac

    How to keep everyone happy? Maybe fill a few fleet orders then fill some retail orders may not be perfect but could help. I ordered a 2023 XL eco AWD in early October got my confirmation email and the were sorry for delay email waiting patiently

    Reply
  21. Peter Walsh

    Will they be in the European market. Irish . British market?

    Reply
  22. Mike Towpath Traveler

    Very sad to read from so many people who have been waiting over a year and still have no truck. Are there no other idled Ford plants that could have been turned into a Maverick construction plant?

    Recall the introduction of the 64 1/2 Ford Mustang. Lee Iococca and everyone else at Ford figured on a total build out number of 100,000 Mustangs in the entire year. So great was Mustang Mania, that they sold 318,000 in the first three months alone. And they met and delivered every order they took in. This is not your Dad’s Ford Motor Company.

    Reply
    1. RWFA

      First answer is no, there are no plants because it’s component based constraints.

      Also with noting that Trump threatened and cowed Ford into not putting up a second plant in Mexico that could have also built the Maverick. In the end that production capacity was never brought on line and thus the wait.

      Reply
  23. john scot

    and you wonder why the stock is not higher.

    Reply
    1. RWFA

      Over the last year and over 2 years.
      Ford -28 but +51%
      GM -31 but -9%
      Tesla -53 but -4%
      Apple -15 but +19%
      NYSE -5 but +10%.

      I’m not in any of these stocks. But it seems it’s easier for some drive by stock genius to show up and poop out gratuitous commentary that reflects nothing.

      Fact, if 2 years ago you had put your money into Ford instead of Apple, and just let it ride, you’d be twice as far ahead when you reached the 2 year capital gains tax free sales anniversary.

      Reply
  24. David

    I’m about to give up on this vehicle. I ordered the XLT hybrid last December. I have received very little info or assistance from the local dealership. One email from Ford apologizing for the delays. No VIN number or estimated production date. I think my order fell through the cracks.

    Reply
    1. RWFA

      Only one email? Recently? From Ford direct or via dealer? If more than 45 days ago, check your email spam/junk folder.

      Reply
      1. David

        The email I received was from Ford direct a little over a month ago. The local dealership hasn’t contacted me since March. The guy I originally started dealing with isn’t even there now. No info in my junk mail either. Like I said, it fell through the cracks.

        Reply
        1. John

          If you received an email from Ford, it didn’t fall through the cracks. It should however been reordered in September or converted to a 2023 this month. You better call your dealer.

          Reply
      2. CG Wells

        I’ve only gotten 1 email so far. No VIN, no nothing. I ordered a long time ago, when these things first came out. And then again in October. I might just go buy me something else, and forget the truck.

        Reply
  25. Nonameavailable

    How about the 3 sitting in my lot I can’t use because of the airbag parts that won’t be available until March of 2023? 8 miles on them and they are dust collectors.

    Reply
  26. Scott Jesion

    How can I put a 2023 maverick on order so when it comes back on I’ll have mine ordered ???? Thank you.

    Reply
  27. Scott Jesion

    I want to order a 2023. Or 2024. Ford. Maverick

    Reply
  28. kevin wilkins

    l ordered a 2023 XL hybrid 9-16-2022 w/a spray in bed liner & a trailer hitch crickets

    Reply
  29. Lobosty

    It would really help to know how many units in general are produced a business day at the Mexico plant. Can’t any reporter find that out? Knowing how many orders there are, is useless if we do not know the rate or production, in general. Yes, it is more complicated than than, but can we at least get that????

    Reply
  30. Mike

    Just got the new quote for rolling my 22 into 23 model year (I ordered 11/10/21, build date 12/19 22). Price went up $3000! Dealer says Ford will send me a rebate check,,,anyone experiencing this?

    Reply
  31. Specker

    Just watch Subaru and Toyota bring their new small trucks to production while FoMoCo is still spinning their wheels 2 years from now…..

    Reply
  32. Tracie

    I pre ordered my 2023 Maverick Sept 22 and dealer says still no Vin number or any info on it at all.
    Is my dealer jerking me around? And how can I get a Vin # for mine?

    Reply
  33. Angel

    I ordered my 2023 Maverick XLT in Sept 17 22 havent got any Vin number or any info at all from Ford, dealers dont know nothing about the production or Vin number on your Maverick.

    Reply
  34. Luz

    Ordered 2023 Maverick XLT – September 2022 – no emails, nothing from Freedom Ford Dealership – I have gone to them personally, messaged, called but nothing. No date, no VIN so I can go ahead and check insurance – nada. But they sure got my $1000 that if I back out they keep! Ugh!!! Last contact – looking at mid February 2023. Bank all ready to pay in FULL!

    Reply
    1. tarnold777

      I’d check around to see if that $1000 deposit is kosher. I ordered through Long McArthur Ford in Salina KS and they wouldn’t take a deposit. I ordered an XL Hybrid. Stock. No frills, in case those extras would slow the build. I keep getting “SORRY FOR THE WAIT” emails from Ford Motor Company every 30-45 days, but no production date or VIN. I went with a dealership 1500 miles away because I got a good vibe communicating on YouTube with Tim Bartz who told me I wouldn’t pay more than FMC’s MSRP at the time that dealership takes delivery. They actually HOPE individual factory orders like you and I will drop out. That way they can add those vehicles to their inventory without exceeding the manufacturer’s limitations on dealership inventory.

      Reply
  35. Darryl Joseph Owen

    The longer they wait, the more people will buy something else, leaving salesmen to make fortunes if these vehicles hit the car lot

    Reply
    1. tarnold777

      Even if I have to buy another vehicle before my ’23 Maverick gets built I won’t let the dealership have it. I plan on having them ship it to me, then decide at that time which vehicle I prefer to keep. If I have to buy a stop-gap vehicle, I am considering a ’22 Honda CRV Hybrid at $36K

      Reply

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