Ford has been in the midst of an executive shakeup for some time now, with new talent coming on board to replace retiring or otherwise outgoing personnel. Most recently, that included retirement announcements from Hau Thai-Tang, the company’s chief industrial platform officer, Frederiek Toney, vice president, Ford Customer Service Division, Ford Blue, and Ford Credit CFO Brian Schaaf, as well as Stuart Rowley, chief transformation and quality officer, Lincoln president Joy Falotico, and Steven Armstrong, vice president, India and South America Transformation. Now, Ford’s global chief marketing officer, Suzy Deering, is leaving the company effective Friday, December 9th, 2022.
Suzy Deering joined The Blue Oval back in January of 2021 after spending five-plus years as worldwide and North America CMO at eBay, replacing Falotico in that same role as CMO. Previously, Falotico served as both Lincoln’s president and Ford’s CMO. At eBay, Deering helped revive the global e-commerce company’s brand and enabled a sharp increase in revenue over the years she worked in that position. Before joining eBay, she was the CEO of Moxie, a technology-led marketing agency, and also spent a total of 13 years at Verizon Wireless, the last two as executive director of Media, Engagements, and Integrations.
Since joining Ford, Deering has overseen the automaker’s brand communication, e-commerce, and digital strategy, as well as the go-to-market strategy for Ford Blue and while also supporting the future vision of Model e. Ford hasn’t yet tabbed a replacement for her now-vacant position, but the company did note that it will name a successor in the near future.
“We thank Suzy for her contributions to Ford and wish her all the best in the future,” said Kumar Galhotra, president, Ford Blue.