Ford Authority

2003 Mercury Messenger Concept At Petersen Museum: Photos

The Petersen Automotive Museum in Los Angeles, California always has a plethora of interesting, unique, and historically significant vehicles on display for visitors to soak in – a collection that rotates in and out on a regular basis as well, giving automotive fans a good reason to visit frequently. Recently, Ford Authority had the chance to check out the Petersen and all of its cool exhibits in the flesh, a lineup that included the 2001 Lincoln MK9 Concept and 2017 Ford Bronco RTR racer, as well as the 2003 Mercury Messenger Concept, as seen here.

2009 Mercury Messenger Concept

The 2003 Mercury Messenger Concept is a sporty coupe that was designed to breathe new life into the now-defunct brand prior to its discontinuation in 2010, and like the MK9, is the work of Gerry McGovern, who oversaw design at Lincoln and Mercury for a short time in the early 2000s. The Messenger debuted at the 2003 Detroit Auto Show, repelling down from the roof as part of an elaborate Blue Oval display at that particular event.

2009 Mercury Messenger Concept

The idea behind the Messenger was to usher in a new era of styling for the mid-priced brand, one that would help differentiate it from its Ford-based brethren. However, it was just that – a design exercise, not a functioning car – even though it’s equipped with a fully adorned exterior and interior. The concept was built with no engine or transmission, though an electric motor was added later on to make it easier to move around the various shows it attended.

2009 Mercury Messenger Concept

Unlike many other concepts that have been crushed or lost to history, the 2003 Mercury Messenger Concept is alive and well after it was purchased by Chicago-based restaurant and night club developer Joe Bortz a few years ago, who owns a rather large collection of concepts – including the MK9. Bortz later upgraded the Messenger’s electric motor and added bigger batteries to enable it to cruise at speeds of up to 35-40 mph, keeping this little slice of history alive for future generations to enjoy.

We’ll have more cool concepts like this to share soon, so be sure and subscribe to Ford Authority for more Mercury news and around-the-clock Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. Nihar

    Shrink the head and tailights and that might just fit in today. Ford Cougar or similar.

  2. Mark

    I would agree..

  3. Gary

    Black A-pillars. Very avant-garde for 2003.

  4. James

    This looks exactly like that new Buick wildcat concept

  5. MarkV

    Too bad there isn’t a way to take this concept and make a longer and wider 4-door version and call it a Lincoln. That would be classy and unique.

    1. Jerry

      Why would Ford give Lincoln the good stuff?? Never going to happen. Unless its name is Mustang, Bronco and F150, the exciting good stuff is never going to show up on a Lincoln.

  6. Cigna

    Thanks for nothing Bill Ford.

  7. Kevin

    Funny how Mercury was starved of good product like Marauder convertible and this. Now ford is starving Lincoln of anything good and forcing us to have to settle with the bland garbage in the current lineup that’s not much different than a lower level Ford. Ford is killing Lincoln so they can repackage a Ford into a high end Vignale to have more prestige. Guess what? Vignale is going to fail. Stockholder should protest and demand better for Lincoln. Lincoln is still in the planning show car stages of EV’s while Cadillac has Lyriq and high-end Celestiq.


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