Ford Authority

Ford Brazil Sales Down Six Percent In December 2022

Ford Brazil sales decreased six percent to 2,461 units in December 2022 compared to December 2021 results.

Individual model sales performance was as follows:

During the complete 2022 calendar year, Ford Brazil sales fell 45 percent to 20,824 units.

Sales Results - December 2022 - Brazil - Ford

MODELDEC 2022 / DEC 2021DECEMBER 2022DECEMBER 2021YTD 2022 / YTD 2021 YTD 2022YTD 2021
BRONCO SPORT* 94**1,583 *
FUSION* 0**2 *
KA-84.62% 213-99.91%9 10,374
MAVERICK* 1280+3,443.59%1,382 39
MUSTANG-90.57% 10106-31.96%330 485
RANGER-30.36% 1,5942,289-30.23%14,302 20,499
TERRITORY-26.76% 5271-56.16%978 2,231
TRANSIT* 555**2,065 *
FORD TOTAL-6.07% 2,4612,620-44.88%20,824 37,778

The Ford Authority Take

Ford Brazil sales were only again in the red in December. The performance represents the second consecutive month of declines for The Blue Oval in the South American country. In this fashion, FoMoCo closes another year in the red in Brazil, having yet to stabilize its sales volume in its new role as a vehicle importer (national sales company) as opposed to a local manufacturer.

As such, most Ford models suffered significant double-digit declines during December in Brazil, including the best-selling Ford Ranger. The midsize pickup suffered a drop of 695 units during the month and an even more significant loss in volume in the yearly total.

By contrast, the Ford Transit was the only model to post standout performance. The van range recorded its highest monthly sales volume in Brazil, consolidating its position as Ford’s second-most popular vehicle in Brazil. As a reminder, the Transit sold in Brazil arrives in that country from Uruguay.

About The Numbers

Further Reading & Sales Reporting

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