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Ford Motor Company Mexico Sales Down 15 Percent In December 2022

Ford Motor Company Mexico sales decreased 15 percent to 4,510 units in December 2022 compared to December 2021 results. Sales decreased at both FoMoCo brands – the namesake Ford brand, as well as the Lincoln luxury arm.

Brand & Model Sales

Ford sales decreased 14.38 percent to 4,400 units:

Lincoln sales decreased 26.67 percent to 110 units:

During the complete 2022 calendar year, Ford Motor Mexico sales increased two percent to 42,690 units.

Sales Results - December 2022 - Mexico - Ford

MODELDEC 2022 / DEC 2021DECEMBER 2022DECEMBER 2021YTD 2022 / YTD 2021 YTD 2022YTD 2021
BRONCO-62.05% 170448+127.60%1,682 739
BRONCO SPORT-66.01% 138406-17.89%3,443 4,193
E-TRANSIT* 36**333 *
ECOSPORT-100.00% 0229-87.33%281 2,217
EDGE+51.72% 4429+72.03%449 261
ESCAPE+84.21% 245133+114.85%3,126 1,455
EXPEDITION+13.89% 8272+62.55%751 462
EXPLORER+26.96% 146115+27.43%1,519 1,192
F-SERIES+15.14% 1,5591,354+23.20%11,589 9,407
FIGO-100.00% 0885-74.67%1,421 5,610
GT* 00+29.17%31 24
MAVERICK-51.43% 221455+169.89%2,286 847
MUSTANG-27.27% 4055+18.29%718 607
MUSTANG MACH-E* 8**66 *
RANGER+28.38% 778606-16.15%6,465 7,710
TERRITORY* 547**2,033 *
TRANSIT-41.76% 205352-51.26%2,870 5,888
TRANSIT COURIER* 181**2,294 *
FORD TOTAL-14.38% 4,4005,139+1.46%41,357 40,763

Sales Results - December 2022 - Mexico - Lincoln

MODELDEC 2022 / DEC 2021DECEMBER 2022DECEMBER 2021YTD 2022 / YTD 2021 YTD 2022YTD 2021
AVIATOR-50.00% 2040+15.70%258 223
CORSAIR+14.81% 3127+63.27%400 245
NAUTILUS+114.29% 3014+107.43%363 175
NAVIGATOR-57.97% 2969-5.17%312 329
LINCOLN TOTAL-26.67% 110150+37.14%1,333 972

Sales Results - December 2022 - Mexico - FMC Totals

BRANDDEC 2022 / DEC 2021DECEMBER 2022DECEMBER 2021YTD 2022 / YTD 2021 YTD 2022YTD 2021
FORD TOTAL-14.38% 4,4005,139+1.46%41,357 40,763
LINCOLN TOTAL-26.67% 110150+37.14%1,333 972
FMC MEXICO TOTAL-14.73% 4,5105,289+2.29%42,690 41,735

The Ford Authority Take

Ford Motor Company Mexico sales suffered another notable double-digit decline in December, deepening the manufacturer’s negative performance in the country. In fact, last month’s volume loss represents FoMoCo’s third consecutive monthly sales decline in the Mexican market.

2021 Ford F-150

The company’s contraction in December was caused by several models being in the red, shedding hundreds of units on a year-over-year basis. These include the Ford Bronco, Bronco Sport, EcoSport, Maverick and Transit.

In addition, the Lincoln Aviator and Navigator together lost 63 units, impacting the luxury brand’s overall performance.

In contrast to the general decline, several Ford models managed to finish the month in the green last month in the Mexican market. Highlights include healthy growth for the F-Series best-seller, Ranger, and Escape.

All-new Ford Territory

Additionally, the all-new Territory earned healthy incremental volume. The latter has been off to a good start in the Latin country, finishing December as the company’s third best-selling nameplate.

About The Numbers

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