Ford Mustang sales decreased in the United States, Brazil and Argentina while increasing in Canada during the fourth quarter of 2022.
Ford Mustang Sales - Q4 2022 - United States
In the United States, Ford Mustang deliveries totaled 10,968 units in Q4 2022, a decrease of about 3 percent compared to 11,349 units sold in Q4 2021.During the complete 2022 calendar year, Mustang sales decreased about 9 percent to 47,566 units.
| MODEL | Q4 2022 / Q4 2021 | Q4 2022 | Q4 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| MUSTANG | -3.36% | 10,968 | 11,349 | -9.25% | 47,566 | 52,414 |
Ford Mustang Sales - Q4 2022 - Canada
In Canada, Ford Mustang deliveries totaled 561 units in Q4 2022, an increase of about 26 percent compared to 444 units sold in Q4 2021.During the complete 2022 calendar year, Mustang sales decreased about 10 percent to 3,808 units.
| MODEL | Q4 2022 / Q4 2021 | Q4 2022 | Q4 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| MUSTANG | +26.35% | 561 | 444 | -9.85% | 3,808 | 4,224 |
Ford Mustang Sales - Q4 2022 - Mexico
In Mexico, Ford Mustang deliveries totaled 154 units in Q4 2022, an increase of about 50 percent compared to 103 units sold in Q4 2021.During the complete 2022 calendar year, Mustang sales increased about 18 percent to 718 units.
| MODEL | Q4 2022 / Q4 2021 | Q4 2022 | Q4 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| MUSTANG | +49.51% | 154 | 103 | +18.29% | 718 | 607 |
Ford Mustang Sales - Q4 2022 - Brazil
In Brazil, Ford Mustang deliveries totaled 58 units in Q4 2022, a decrease of about 76 percent compared to 240 units sold in Q4 2021.During the complete 2022 calendar year, Mustang sales decreased about 32 percent to 330 units.
| MODEL | Q4 2022 / Q4 2021 | Q4 2022 | Q4 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| MUSTANG | -75.83% | 58 | 240 | -31.96% | 330 | 485 |
Ford Mustang Sales - Q4 2022 - Argentina
In Argentina, Ford Mustang deliveries totaled 5 units in Q4 2022, a decrease of about 80 percent compared to 25 units sold in Q4 2021.During the complete 2022 calendar year, Mustang sales increased about 10 percent to 57 units.
| MODEL | Q4 2022 / Q4 2021 | Q4 2022 | Q4 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| MUSTANG | -80.00% | 5 | 25 | +9.62% | 57 | 52 |
Ford Mustang Sales - Q4 2022 - Colombia
In Colombia, Ford Mustang deliveries totaled 21 units in Q4 2022.During the complete 2022 calendar year, Mustang sales totaled 61 units.
| MODEL | Q4 2022 / Q4 2021 | Q4 2022 | Q4 2021 | YTD 2022 / YTD 2021 | YTD 2022 | YTD 2021 |
|---|---|---|---|---|---|---|
| MUSTANG | * | 21 | * | * | 61 | 0 |
Competitive Sales Comparison (USA)
Ford Mustang sales decreased three percent to 10,968 units during the fourth quarter of 2022, placing second in its segment in terms of cumulative sales volume. The Doge Challenger maintained first place with a 27 percent increase to 12,966 units, followed by the Mustang in second and the Chevy Camaro in third, with a 20 percent increase to 5,475 units.
Sales Numbers - Two-Door Muscle Cars - Q4 2022 - USA
| MODEL | Q4 22 / Q4 21 | Q4 22 | Q4 21 | Q4 22 SHARE | Q4 21 SHARE | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
|---|---|---|---|---|---|---|---|---|
| DODGE CHALLENGER | +27.47% | 12,966 | 10,172 | 44% | 36% | +1.37% | 55,060 | 54,314 |
| FORD MUSTANG | -3.36% | 10,968 | 11,349 | 37% | 40% | -9.25% | 47,566 | 52,414 |
| CHEVROLET CAMARO | -19.59% | 5,475 | 6,809 | 19% | 24% | +12.60% | 24,652 | 21,893 |
| TOTAL | +3.81% | 29,409 | 28,330 | -1.04% | 127,278 | 128,621 |
From a segment share standpoint, the Mustang accounted for 37 percent, down three percentage points year-over-year. The segment-leading Challenger saw 44 percent, up eight percentage points, while the Camaro saw its share shrink five percentage points to 19 percent. In other words, only the Challenger was able to increase its segment share.
The two-door muscle car segment expanded a modest four percent to 29,409 units, meaning that Ford Mustang sales underperformed the segment average.
For reference, we are providing sales results for the greater two-door mainstream sports car segment below.
Sales Numbers - Mainstream Two-Door Sports Cars - Q4 2022 - USA
| MODEL | Q4 22 / Q4 21 | Q4 22 | Q4 21 | Q4 22 SHARE | Q4 21 SHARE | YTD 22 / YTD 21 | YTD 22 | YTD 21 |
|---|---|---|---|---|---|---|---|---|
| DODGE CHALLENGER | +27.47% | 12,966 | 10,172 | 38% | 33% | +1.37% | 55,060 | 54,314 |
| FORD MUSTANG | -3.36% | 10,968 | 11,349 | 32% | 37% | -9.25% | 47,566 | 52,414 |
| CHEVROLET CAMARO | -19.59% | 5,475 | 6,809 | 16% | 22% | +12.60% | 24,652 | 21,893 |
| TOYOTA 86 | +2,014.68% | 2,305 | 109 | 7% | 0% | +941.32% | 11,996 | 1,152 |
| MAZDA MX-5 MIATA | +70.39% | 1,600 | 939 | 5% | 3% | -41.49% | 6,171 | 10,547 |
| SUBARU BRZ | -42.74% | 915 | 1,598 | 3% | 5% | +44.18% | 3,345 | 2,320 |
| NISSAN 370Z | * | 177 | 0 | 1% | 0% | +630.56% | 263 | 36 |
| FIAT 124 SPIDER | -100.00% | 0 | 20 | 0% | 0% | -97.48% | 24 | 952 |
| TOTAL | +11.00% | 34,406 | 30,996 | +3.79% | 149,077 | 143,628 |
The Ford Authority Take
The slip in Ford Mustang sales volume during Q4 2022 is not entirely surprising, considering that the pony car has fallen victim to decreased availability at the dealer level due to various supply chain constraints. These constraints bottlenecks include, but are certainly not limited to, the ongoing microchip shortage, started thanks to the COVID-19 pandemic.
In addition, it’s worth noting that Stellantis generally offers higher incentives on its Dodge Challenger, thereby making the Mustang rival more affordable. However, the current-generation Challenger is expected to end production in 2024, when its will be replaced by an electric Challenger.
Additionally, the 2023 model year is shaping up to be a relatively limited run, something that will likely hurt Ford Mustang sales. The 2023 Ford Mustang represents the final model year of the pony car’s sixth generation, bringing a very minor slew of changes and updates ahead of the launch of the all-new 2024 Ford Mustang. One of the most notable 2023 Mustang changes is the deletion of the Shelby GT500 range-topper.
About The Numbers
- All percent change figures compared to Ford Mustang sales in Q4 2021, except if noted
- There were 78 selling days in Q4 2022 and 78 selling days in Q4 2021
More Information & Sales Reporting
- Ford Motor Company news
- Running Ford Motor Company sales numbers
- Running Ford sales numbers
- Running Ford Mustang sales numbers
- Running Ford sales numbers
- Ford Motor Company Q4 2022 sales reports:
- Ford Motor Company sales Q4 2022 U.S.A
- Ford sales Q4 2022 U.S.A. (Ford brand)
- Lincoln sales Q4 2022 U.S.A.
- Ford Motor Company sales October 2022 U.S.A.
- Ford sales October 2022 U.S.A. (Ford brand)
- Lincoln sales October 2022 U.S.A.
- Ford Motor Company sales November 2022 U.S.A.
- Ford sales November 2022 U.S.A. (Ford brand)
- Lincoln sales November 2022 U.S.A.
- Ford Motor Company sales December 2022 U.S.A.
- Ford sales December 2022 U.S.A. (Ford brand)
- Lincoln sales December 2022 U.S.A.
- Ford Europe sales Q4 2022
- Ford China sales Q4 2022
- Ford Motor Company Canada sales Q4 2022
- Ford Canada sales Q4 2022
- Lincoln Canada sales Q4 2022
- Ford Motor Company Argentina sales Q4 2022
- Ford Argentina sales October 2022 (Ford brand)
- Ford Argentina sales November 2022 (Ford brand)
- Ford Argentina sales December 2022 (Ford brand)
- Ford Motor Company Brazil sales Q4 2022
- Ford Brazil sales October 2022 (Ford brand)
- Ford Brazil sales November 2022 (Ford brand)
- Ford Brazil sales December 2022 (Ford brand)
- Ford Motor Company Korea sales Q4 2022
- Ford Motor Company Korea sales October 2022
- Ford Korea sales October 2022
- Lincoln Korea sales October 2022
- Ford Motor Company Korea sales November 2022
- Ford Korea sales November 2022
- Lincoln Korea sales November 2022
- Ford Motor Company Korea sales December 2022
- Ford Korea sales December 2022
- Lincoln Korea sales December 2022
- Ford Motor Company Korea sales October 2022
- Ford Motor Company Mexico sales Q4 2022
- Ford Motor Company Mexico sales October 2022
- Ford Mexico sales October 2022
- Lincoln Mexico sales October 2022
- Ford Motor Company Mexico sales November 2022
- Ford Mexico sales November 2022
- Lincoln Mexico sales November 2022
- Ford Motor Company Mexico sales December 2022
- Ford Mexico sales December 2022
- Lincoln Mexico sales December 2022
- Ford Motor Company Mexico sales October 2022
- Ford Russia sales Q4 2022
- Ford Russia sales October 2022
- Ford Russia sales November 2022
- Ford Russia sales December 2022
- Ford Motor Company sales Q4 2022 U.S.A
Comments
I enjoyed the stats and analysis in this article but think it is missing important info that would help from both a contextual and analytical standpoint.
What’s missing is the days supply history for the current and preceding year.
If, for instance, sales decreased and days supply went up, that would show sales cooling for some reason.
If sales decreased but supply went down, this would speak to production constraints amid healthy demand.
Of course the gold standard would be unbuilt orders on Ford’s books. This combined with sales and supply would round out the picture as to how sales are doing. (Sadly, I’m unaware of Ford, or any OEM, publishing orders on hand with any degree of granularity.)
FA: could you please publish a short companion article on Mustang’s days supply evolution for the past 2 years?
Stellantis advertises its products. I at least occasionally see ads for their cars. I haven’t seen an ad for a Mustang in I can’t tell how long. I don’t know how this plays into sales overall, but it has to be a factor.
One has to spend $$$ to make $$$.
Ford decided to severely ax traditional marketing several months ago. A curious decision. We’ll see how that works out for them.
Well, I tried to buy a new Mustang convertible a few months ago, and the Ford website didn’t have a convertible listed. My dealer said they can’t order one. Any wonder why it is losing market share to Challenger?
There’s no convertible Challenger, so what’s your point?
LoL. Thanks for that chuckle Mike!
Does make me think that the commentrollariat here have to up their game.
Hmm..you and Mikey using the same computer?
Simple. Ford can’t get its website straight, leaves off one of the models, and even dealers can’t order them. Don’t know if that hit home yet, but it affects sales. Reading the article, I saw no mention of only counting non-convertibles. Curious where your reply got that idea.
1. You had to move the toggle switch from fastback to convertible on Ford’s website to see the convertible configuration.
2. Your dealer lied to you. The order books on the 2023 Mustangs, including the convertibles, didn’t close until December 5th or 6th.
3. I order a 2023 Ecoboost convertible in the Mischevious Purple color that is scheduled to be delivered at the end of this month.
The last few years its either been covid or lack of the chip. Mustangs sell in the Spring and Summer and yet the last 2 or 3 years, no inventory. On top of that is the styling of Mustang. To me its just too european looking. Challenger has that all American muscle car look. Ford got away from that after the 2014 model year.
I completely agree. I had a 1969 Mustang SportsRoof and a 2005 Mustang GT. The S550’s European looks turned me off. I will say, the GT350 and 500 look much more aggressive than the bland GT and the new S650 GT looks MUCH better than the S550 GT.
Boy do I get sick of hearing the supply constraint excuse. Chevy beating Ford in mid sized pickups. Challenger beating Mustang. Seems as if GM and Stellantis have this thing figured out. As far as cutting deals on the Challenger, there’s no law against Ford discounting cars that are past their sell by date. Ford has chosen not to compete aggressively in the ICE world and the results show it.
BTW, anyone else notice that there is no nameplate saying Ford or Mustang on the 2024? The horse on the grill and wheel centers are the only IDs. No pride.
Never noticed that. A lot of people are tired of the excuses, especially Maverick purchasers. Some waiting over a year, others being told their trucks will NEVER be built. Ford has been building cars for what, 1 or 2 years now? You would think they would have the system figured out, and have backup plans for getting parts. Henry is rolling over in his grave.
I would like the pony logo to be on the right side of the convertible’s grill
You have to add the performance package to get the off-centered pony.