Roush Performance has been offering an array of performance upgrades for Blue Oval models for a number of years now, with some recent additions including the Ford Bronco R series kit and Ford Mustang MagneRide suspension kit. The company also offers turnkey, modified versions of certain FoMoCo vehicles, such as the 2022 Roush Ford F-150, which is a bit of a Tremor rival with a variety of visual and mechanical upgrades. Now, the 2023 Roush F-150 has been revealed, and interestingly enough, it’s a bit different than last year’s offering.
The 2023 Roush F-150 certainly looks distinctive compared to the regular version of America’s best-selling truck on the outside, thanks to a bevy of upgrades including a new grille with integrated lighting, a custom front bumper cover with tow hook pockets, functional heat-extracting hood vents, fender flares with clearance lighting that can be had in matte black or body color, 20-inch Iridium Gray Roush wheels, 33-inch General Grabber A/TX all-terrain tires, Roush badges, and tailgate clearance lighting.
Inside the cabin, the 2023 Roush F-150 features a set of “R” pedals, Roush gauges, a serialized dash plaque, and molded floor liners. Other special touches include an “R” hitch cover and key fobs, a wheel lock kit, and a certificate of authenticity. Underneath, a Roush coilover suspension upgrade levels the truck out and gives it more off-road capability.
Those that want more can certainly get it in the form of optional goodies including a graphics package, 20-inch matte black wheels, a Roush active performance exhaust system, premium leather, and a center console vault, all for an extra cost. The 2023 Roush F-150 is available with either the 302A XLT or 502A Lariat, and can be had in 11 different exterior colors, with pricing starting out at $19,000 – not including the donor truck.
We’ll have more cool tuner trucks like this to share soon, so be sure and subscribe to Ford Authority for the latest Ford F-Series news, Ford F-150 news, and continuous Ford news coverage.
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