Ford is in the midst of transforming its entire European passenger vehicle lineup to EVs by 2030, a process that will see it launch seven new all-electric models by 2024, including two crossovers built on Volkswagen’s MEB platform. This is clearly a major transformation – particularly for commercial customers, as the gas-powered Ford Transit was Europe’s best-selling van in 2022. Thus, Ford UK has set out to help made that transition a bit smoother for retail and commercial customers alike by launching new 24 hour test drives for its electrified lineup.
Fleet customers can test out the E-Transit for a day, giving them a chance to see if the all-electric van is suitable for their needs. Those that wind up purchasing one before the end of March may also be eligible for £500 in customer upgrade savings, to boot. Thus far, the E-Transit has had a solid start for Ford UK customers, winning Parkers‘ 2022 Van of the Year award, participating in a sustainable delivery pilot program, and helping to to usher in a new era at Electric Avenue in Brixton, London, which was the first market street in the country to be lit with electric streetlights.
Those interesting in the other electrified vehicles in the Ford UK lineup can also take advantage of this special 24 hour test drive by borrowing a Ford Puma, Ford Kuga PHEV, or Ford Mustang Mach-E, too. All three models have enjoyed their fair share of sales success in Europe over the past couple of years, with the Puma also taking home Parkers’ Small Family Car of the Year in 2023 – the third consecutive year it has earned that award.
These special 24 hour test drives are available to customers through the end of February, and those opting for one of the latter trio of vehicles are also eligible for some special offers if they decide to purchase one by the conclusion of March. Those that want to finance a Mach-E or Kuga PHEV via the Ford Options plan can do so for two years with a zero percent APR, while Mach-E Premium AWD customers can also score zero percent financing with a three-year term.