Ford Authority

Ford Argentina Sales Jump 24 Percent In February 2023

Ford Argentina sales increased 24 percent to 2,577 units in February 2023 compared to February 2022 results. The figures placed Ford as the sixth best-selling car brand in Argentina, behind Toyota, Fiat, Peugeot, Volkswagen and Renault.

Individual model sales performance was as follows:

During the first two months of the 2023 calendar year, Ford Argentina sales increased 55 percent to 7,143 units.

Sales Results - February 2023 - Argentina - Ford

MODELFEB 2023 / FEB 2022FEBRUARY 2023FEBRUARY 2022YTD 2023 / YTD 2022 YTD 2023YTD 2022
BRONCO SPORT0.00% 138138-29.49%318 451
ECOSPORT-45.35% 288527-16.79%803 965
F-SERIES-81.40% 1686-79.52%34 166
KA-100.00% 04-7.69%12 13
KUGA-88.89% 19-98.86%1 88
MAVERICK+154.72% 270106+714.15%863 106
MUSTANG+66.67% 2515+56.67%47 30
RANGER+78.94% 1,521850+114.02%4,274 1,997
TERRITORY-44.35% 133239-41.90%330 568
TRANSIT+77.23% 179101+120.79%446 202
FORD TOTAL+24.07% 2,5772,077+55.38%7,143 4,597

The Ford Authority Take

After registering one of the best monthly levels of performance in recent history in January, Ford Argentina sales returned to growth with another increase in February. In this way, The Blue Oval brand extends its positive performance in the Argentine market, accumulating three consecutive months of increases.

Once again, Ford Argentina’s solid performance in February was led by the healthy increase of best-selling Ford Ranger. The nationally-manufactured midsize pickup registered the most significant increase and is currently the brand’s best-selling model in that country.

Additionally, the solid sales figures posted by the Ford Maverick and Transit last month also stand out. The compact pickup completed its first year for sale in Argentina, rising to second place in sales on the brand’s podium, while the commercial van continued to see a growth in volume.

About The Numbers

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