Ford Argentina Sales Jumped 82 Percent In January 2023

March 5, 2023 1:04 pm

Ford Argentina sales increased 82 percent to 4,540 units in January 2023 when compared to January 2022 results. The figures placed Ford as the fourth best-selling car brand in Argentina, behind Toyota, Fiat and Volkswagen.

Individual model sales performance was as follows:

Ford Bronco Sport sales decreased 41.75 percent to 180 units
Ford EcoSport sales increased 16.86 percent to 506 units
Ford F-Series sales decreased 77.5 percent to 18 units
Ford Ka sales increased 33.33 percent to 12 units
Ford Maverick sales totaled 593 units
Ford Mustang sales increased 46.67 percent to 22 units
Ford Ranger sales increased 140.9 percent to 2,739 units
Ford Territory sales decreased 40.37 percent to 195 units
Ford Transit sales increased 166 percent to 266 units

Sales Results - January 2023 - Argentina - Ford

MODEL	JAN 2023 / JAN 2022	JANUARY 2023	JANUARY 2022
BRONCO SPORT	-41.75%	180	309
ECOSPORT	+16.86%	506	433
F-SERIES	-77.50%	18	80
KA	+33.33%	12	9
MAVERICK	*	593	*
MUSTANG	+46.67%	22	15
RANGER	+140.90%	2,739	1,137
TERRITORY	-40.37%	195	327
TRANSIT	+166.00%	266	100
FORD TOTAL	+81.75%	4,540	2,498

The Ford Authority Take

Ford Argentina sales began the 2023 calendar year with a strong increase in January, adding more than 2,000 units in sales compared to the same month of the previous year. In fact, the 4,540 deliveries reported in January represent one of the best monthly levels of performance in recent history, as well as the second consecutive increase for The Blue Oval brand in the South American country.

Ford Argentina’s best performer in January was the best-selling Ford Ranger, which registered a substantial triple-digit increase that not only reinforced its position as the brand’s popular model, but also made it the fifth best-selling model within the entire Argentine market when ranked by sales. The performance of the locally-built midsize pickup also represented one of the best ever monthly results.

The Ford EcoSport and Transit also performed well, while sales of the Maverick positioned it as the brand’s second best-selling model. Interestingly, the discontinued Ford Ka also posted a sales increase in January though to a low 12 units.