Ford Brazil sales increased 55 percent to 1,529 units in February 2023, compared to February 2022 results.
Individual model sales performance was as follows:
- Ford F-Series sales totaled 3 units
- Ford Maverick sales increased 261.76 percent to 123 units
- Ford Mustang sales increased 71.43 percent to 36 units
- Ford Ranger sales increased 33.29 percent to 1,025 units
- Ford Transit sales totaled 222 units
During the first two months of the 2023 calendar year, Ford Brazil sales increased 21 percent to 2,986 units.
Sales Results - February 2023 - Brazil - Ford
| MODEL | FEB 2023 / FEB 2022 | FEBRUARY 2023 | FEBRUARY 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| F-SERIES | * | 3 | * | * | 7 | * |
| MAVERICK | +261.76% | 123 | 34 | +494.12% | 202 | 34 |
| MUSTANG | +71.43% | 36 | 21 | -10.14% | 62 | 69 |
| RANGER | +33.29% | 1,025 | 769 | +0.60% | 2,002 | 1,990 |
| TRANSIT | * | 222 | * | * | 482 | * |
| FORD TOTAL | +54.60% | 1,529 | 989 | +21.28% | 2,986 | 2,462 |
The Ford Authority Take
After suffering a negative streak of three consecutive months of contraction, Ford Brazil sales registered a notable double-digit increase in February. The Blue Oval brand achieved this improvement amid a slowdown in the Brazilian market, which fell 2.68 percent last month.
Almost all models that Ford offers in Brazil posted double and triple digit increases in February, led by the good momentum of the best-selling Ford Ranger, which once again managed to exceed 1,000 deliveries. Also of note is the sharp rise of the new Ford Maverick and the notable additional volume of the Transit – ranking as the brand’s second-best-selling nameplate in the country.
Additionally, the recently announced Ford F-150 pickup in Brazil sold three units in February and accumulated seven deliveries so far in 2023 before officially going on sale in the South American country.
About The Numbers
- All percent change figures compared to Ford Brazil sales in February 2022, unless noted otherwise
Further Reading & Sales Reporting
- Ford Motor Company news
- Running FordMotor Company sales numbers
- Running Ford sales numbers
- Ford Motor Company Q1 2023 sales reports:
- Ford Motor Company sales Q1 2023 U.S.A
- Ford sales Q1 2023 U.S.A. (Ford brand)
- Lincoln sales Q1 2023 U.S.A.
- Ford Motor Company sales January 2023 U.S.A.
- Ford Motor Company sales February 2023 U.S.A.
- Ford Motor Company sales March 2023 U.S.A.
- Ford China sales Q1 2023
- Ford Motor Company Canada sales Q1 2023
- Ford Canada sales Q1 2023
- Lincoln Canada sales Q1 2023
- Ford Motor Company Argentina sales Q1 2023
- Ford Argentina sales January 2023 (Ford brand)
- Ford Argentina sales February 2023 (Ford brand)
- Ford Argentina sales March 2023 (Ford brand)
- Ford Motor Company Brazil sales Q1 2023
- Ford Brazil sales January 2023 (Ford brand)
- Ford Brazil sales February 2023 (Ford brand) (this page)
- Ford Brazil sales March 2023 (Ford brand)
- Ford Motor Company Mexico sales Q1 2023
- Ford Motor Company sales Q1 2023 U.S.A
Comments
I know this is a joke. Thrilled by 1529 total vehicles sold In Brazil. Discontinue the Fusion because they could only sell a quarter million cars a year. I can’t stop laughing at the rationale.
Build a Ford Fusion Electric Vehicle , and build it inside the USA .
Looking for good news stories is getting more and more difficult for Ford.
Agree that a BEV Fusion type vehicle would be a great offering if well priced and contented.
Problem is Ford cannot seem to build its existing lineup, and then often without features advertised.
I had to depart all the Ford cheerleaders, but the way forward for Ford is increasingly less certain than its ever been.