Ford Authority

Ford Mustang Mach-E Among Best Resale Value Award Winners

With the release of Kelley Blue Book’s latest round of Best Resale Value Award winners, The Blue Oval has quite a few individual models that were recognized, including the Ford F-150 Lightning EV pickup, the Ford Maverick compact pickup, and the Ford Bronco SUV. Now, those vehicles are joined by yet another FoMoCo model – the Ford Mustang Mach-E – which also made the cut thanks to its stellar projected value retention.

The Ford Mustang Mach-E earned this latest honor courtesy of its estimated five-year resale value of 41.4 percent, which does rank it outside of the overall top ten. However, that score was good enough to land the Ford Mustang Mach-E atop the highly competitive and fast-growing Electric SUV segment, where it beat out all of its rivals in terms of projected future resale value.

Kelley Blue Book’s Best Resale Value Awards are based on projections from the organization’s Official Residual Value Guide. KBB’s residual values are established by automotive analysts that review the output from statistical models built upon millions of transactions. Vehicles that earn the highest five-year residual values, expressed as a percentage of their original Manufacturer’s Suggested Retail Price (MSRP), are selected for these awards.

As KBB points out, depreciation is typically the largest expensive facing new vehicle owners in the first five years of ownership. The average 2023 model-year vehicle will only retain about 45 percent of its original value following that time period, meaning that a $45,000 new vehicle today will be worth around $20,250 after five years. By comparison, all vehicles in Kelley Blue Book’s Top 10 for Best Resale Value in 2023 awards are projected to retain around 60 percent or more of their MSRP after the initial five-year ownership period.

We’ll have more on the Mach-E soon, so be sure and subscribe to Ford Authority for more Mustang Mach-E news and ongoing Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. RWFA

    Car can’t even depreciate properly! Clearly Farley must go! /s

  2. Joe

    As newer models come out with more range and lower prices the first generation Mach E will continue to drop faster in value. Tesla always has a hand it with it too when they lower and raising prices whenever they feel like it.

    1. Mike

      Agreed, better tech leads to lower resale. But doesn’t KBB know that as well as you and I. Guessing they would have factored that in.

  3. FUji

    Who sells a car that new? How can we possibly have reliable data

    1. Joe

      Tons of people with money buy one each year to get the tax credit when the market was strong from them and they were selling over MSRP, they are not now. EV gravy train is over for flippers.

  4. Mike says...

    Short term lease returns and some flippers (for various reason) are showing up on dealer lots.
    Many of these units seem to be sitting around longer than expected.
    I suspect overly aggressive high prices and even higher interest rates are going to hamper this part of the business going forward.
    One has to hand it to Tesla, the moment things slow down, so do their prices despite the increased product competition Tesla is facing.
    Competitive fixed pricing would go a long way to grow Ford’s market share.

  5. Mike

    Some sellers were always flippers. Even dealers did this when they were told “no dealer markups”. There are always some fickle consumers who want to change out for whatever reasons (the money vs. brains crowd). Then there are people who bought without fully appreciating the differences between a BEV and ICE and how it must fit their lifestyle. But I don’t think you can assert unhappiness on the many flippers. Shrewdness would be the word, right?

  6. Dani

    my 2022 Mach-E bought in Nov 2022(waited from feb for delivery)
    Paid $72k plus fees and taxes…
    Carvana and Autonation just offered me $46k…

    Lost more than %30-40 in 6 months… This is not normal!


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