Ford Authority

JMC Dadao Pickup Debuts With Ford EcoBoost Power

In China, Ford is currently part of multiple joint ventures, including two with Jiangling Motors Corporation Limited (JMC) – JMC Ford, and the recently formed Jiangling Ford Automobile Technology (Shanghai) Co., Ltd., which aims to accelerate the growth of FoMoCo’s passenger car business in  that country. Recently, that outfit debuted a refreshed version of the Ford Transit Custom in China, and now, Jiangling has revealed a brand new pickup truck dubbed the JMC Dadao (or “Avenue”), which rides on a brand new platform and utilizes Ford EcoBoost power underhood, according to Car News China.

JMC Dadao - Exterior 002 - Front Three Quarters

The JMC Dadao is positioned as a more premium product than the company’s existing pickup offerings, and it’s designed to appeal to customers that want a vehicle that can do everything well – it’s a luxurious and capable vehicle, much like American pickups have become over the years. As such, this new model features a new badge as well, which features five “avenues,” each one representing the brand’s values – discover, active, diverse, acme, and optimistic.

JMC Dadao - Interior 001

Riding on a flexible platform co-developed by JMC and Ford, the Dadao features styling influence from the latter’s modern pickups, including. most notably, the Ford F-150. Its overall shape is quite squared-off, with twin bars in the front grille and an abundance of shiny trim, though multiple variants will be offered ranging from bare-bones commercial models to more luxurious offerings and even an off-road-focused model. The interior features a movable 12-inch infotainment screen and a digital instrument cluster, to boot.

JMC Dadao - Exterior 003 - Front

While it will eventually be offered with a variety of powertrains including some electrified options, the JMC Dadao will initially be sold with the turbocharged Ford 2.3L I-4 EcoBoost underhood – which is rated to produce 190 kW (258 horsepower) and 450 Nm (332 pound-feet) of torque – as well as a 2.3L diesel making 130 kW (177 horsepower) and 450 Nm, both of which can be paired with a manual or automatic transmission. While pricing and other specifics haven’t yet been announced, the Dadao is expected to enter production in April, with the first deliveries taking place in May.

We’ll have more from JMC and Ford’s other joint venture partners soon, so be sure and subscribe to Ford Authority for 24/7 Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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