Ford Motor Company sales increased eight percent to 171,944 units during March 2023 in the United States. Sales increased at Ford brand, while decreasing at Lincoln.
“Ford is off to a fast start to the year. Ford’s sales growth and investments are a direct result of strong customer demand across our truck, SUV, and electric vehicle segments,” said Vice President, Ford Sales U.S. and Canada, Andrew Frick. “And this year’s highly anticipated new product launches with Super Duty, Escape, Mustang and Ranger, will only add to this momentum,” he added.
FoMoCo Sales Notes – U.S. March 2023
Sale types:
- Total Ford Motor Company sales during March 2023 increased eight percent to 171,944 units
- Electric vehicle sales totaled 2,096 units
- Hybrid vehicle sales totaled 10,091 units
- Internal combustion vehicle sales totaled 159,757 units
- Ford F-Series sales closed the month with its best monthly sales performance year-to-date, with 60,381 trucks sold
Brand & Model Sales
Ford sales increased 8.65 percent to 164,977 units:
- Ford Bronco sales increased 4 percent to 10,147 units
- Ford Bronco Sport sales decreased 8.41 percent to 11,525 units
- Ford E-Series sales increased 121.26 percent to 4,423 units
- Ford E-Transit sales decreased 22.92 percent to 407 units
- Ford EcoSport sales decreased 85.37 percent to 450 units
- Ford Edge sales decreased 26.96 percent to 8,800 units
- Ford Escape sales decreased 54.92 percent to 6,824 units
- Ford Expedition sales increased 253 percent to 6,767 units
- Ford Explorer sales increased 37.57 percent to 23,270 units
- Ford F-150 Lightning sales increased 366.89 percent to 691 units
- Ford F-Series sales increased 33.36 percent to 59,690 units
- Ford GT sales decreased 7.69 percent to 12 units
- Ford Heavy Trucks sales increased 84.78 percent to 1,530 units
- Ford Maverick sales decreased 13.08 percent to 7,558 units
- Ford Mustang sales increased 59 percent to 5,748 units
- Ford Mustang Mach-E sales decreased 57.77 percent to 998 units
- Ford Ranger sales decreased 25.64 percent to 4,667 units
- Ford Transit sales increased 42.49 percent to 10,271 units
- Ford Transit Connect sales decreased 69.87 percent to 1,199 units
Lincoln sales decreased 6.92 percent to 6,967 units:
- Lincoln Aviator sales increased 23.4 percent to 2,241 units
- Lincoln Corsair sales decreased 60.33 percent to 1,045 units
- Lincoln Nautilus sales decreased 0.92 percent to 2,162 units
- Lincoln Navigator sales increased 78.08 percent to 1,519 units
During the first three months of the 2023 calendar year, Ford Motor Company sales increased 10.1 percent to 475,906 units.
Sales Results - March 2023 - USA - Ford
| MODEL | MAR 2023 / MAR 2022 | MARCH 2023 | MARCH 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| BRONCO | +4.00% | 10,147 | 9,757 | +37.57% | 32,430 | 23,573 |
| BRONCO SPORT | -8.41% | 11,525 | 12,583 | +2.69% | 29,871 | 29,089 |
| E-SERIES | +121.26% | 4,423 | 1,999 | +49.77% | 10,785 | 7,201 |
| E-TRANSIT | -22.92% | 407 | 528 | +62.67% | 1,168 | 718 |
| ECOSPORT | -85.37% | 450 | 3,076 | -80.43% | 1,649 | 8,426 |
| EDGE | -26.96% | 8,800 | 12,048 | -23.21% | 20,282 | 26,412 |
| ESCAPE | -54.92% | 6,824 | 15,136 | -47.08% | 21,149 | 39,962 |
| EXPEDITION | +253.00% | 6,767 | 1,917 | +99.21% | 19,359 | 9,718 |
| EXPLORER | +37.57% | 23,270 | 16,915 | +35.86% | 58,061 | 42,736 |
| F-150 LIGHTNING | +366.89% | 691 | 148 | +1,589.37% | 4,291 | 254 |
| F-SERIES | +33.36% | 59,690 | 44,758 | +18.26% | 166,086 | 140,447 |
| GT | -7.69% | 12 | 13 | -16.67% | 30 | 36 |
| HEAVY TRUCKS | +84.78% | 1,530 | 828 | +36.75% | 4,045 | 2,958 |
| MAVERICK | -13.08% | 7,558 | 8,695 | +11.60% | 21,478 | 19,245 |
| MUSTANG | +59.00% | 5,748 | 3,615 | +5.18% | 14,711 | 13,986 |
| MUSTANG MACH-E | -57.77% | 998 | 2,363 | -19.71% | 5,407 | 6,734 |
| RANGER | -25.64% | 4,667 | 6,276 | -34.80% | 11,500 | 17,639 |
| TRANSIT | +42.49% | 10,271 | 7,208 | +87.03% | 30,847 | 16,493 |
| TRANSIT CONNECT | -69.87% | 1,199 | 3,980 | -48.04% | 3,823 | 7,357 |
| FORD TOTAL | +8.65% | 164,977 | 151,843 | +10.65% | 456,972 | 412,984 |
Sales Results - March 2023 - USA - Lincoln
| MODEL | MAR 2023 / MAR 2022 | MARCH 2023 | MARCH 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| AVIATOR | +23.40% | 2,241 | 1,816 | +5.42% | 5,236 | 4,967 |
| CORSAIR | -60.33% | 1,045 | 2,634 | -42.07% | 4,023 | 6,944 |
| NAUTILUS | -0.92% | 2,162 | 2,182 | +8.17% | 5,505 | 5,089 |
| NAVIGATOR | +78.08% | 1,519 | 853 | +94.13% | 4,170 | 2,148 |
| LINCOLN TOTAL | -6.92% | 6,967 | 7,485 | -1.12% | 18,934 | 19,148 |
Sales Results - March 2023 - USA - FMC Totals
| BRAND | MAR 2023 / MAR 2022 | MARCH 2023 | MARCH 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| FORD TOTAL | +8.65% | 164,977 | 151,843 | +10.65% | 456,972 | 412,984 |
| LINCOLN TOTAL | -6.92% | 6,967 | 7,485 | -1.12% | 18,934 | 19,148 |
| FMC USA TOTAL | +7.92% | 171,944 | 159,328 | +10.13% | 475,906 | 432,132 |
About The Numbers
- All percent change figures compared to Ford Motor Company sales for March 2022, unless noted otherwise
Further Reading & Sales Reporting
- Ford Motor Company news
- Running Ford Motor Company sales numbers
- Running Ford sales numbers
- Running Lincoln sales numbers
- Ford Motor Company Q1 2023 sales reports:
- Ford Motor Company sales Q1 2023 U.S.A
- Ford sales Q1 2023 U.S.A. (Ford brand)
- Lincoln sales Q1 2023 U.S.A.
- Ford Motor Company sales January 2023 U.S.A.
- Ford Motor Company sales February 2023 U.S.A.
- Ford Motor Company sales March 2023 U.S.A. (this page)
- Ford China sales Q1 2023
- Ford Motor Company Canada sales Q1 2023
- Ford Canada sales Q1 2023
- Lincoln Canada sales Q1 2023
- Ford Motor Company Argentina sales Q1 2023
- Ford Argentina sales January 2023 (Ford brand)
- Ford Argentina sales February 2023 (Ford brand)
- Ford Argentina sales March 2023 (Ford brand)
- Ford Motor Company Brazil sales Q1 2023
- Ford Brazil sales January 2023 (Ford brand)
- Ford Brazil sales February 2023 (Ford brand)
- Ford Brazil sales March 2023 (Ford brand)
- Ford Motor Company Mexico sales Q1 2023
- Ford Motor Company sales Q1 2023 U.S.A
Comments
No mention that GM whupped Ford in EV sales in the first quarter and now is #2 to Tesla.
Right? I can’t understand how ford is surviving. 🤦🏽
Lincoln sales could have been higher than last year if there wasn’t that issue(s) at the Corsair factory. sales could have been closer to 8k but there’s always April.
Lincoln better get some exciting product that we want to buy or it will be a China-Only Brand.
I have been waiting for my 2023 escape hy bred for 6 months am getting very upset over it