As we await the debut of the next-generation U.S. market Ford Ranger – which is set to happen next month, as Ford Authority exclusively reported yesterday – we’ve also seen a number of prototypes out and about wearing no camouflage whatsoever, a list that includes several Ranger Raptor models. After a 2024 Ford Ranger Raptor showed up on the assembly line at the Michigan Assembly plant, Ford Authority has spotted the high-performance off-roader covered in road salt, as well as Hot Pepper Red and Cactus Gray hues. Now, we’ve spotted another 2024 Ford Ranger Raptor – this time, finished in a very unique shade of brown.
This brown hue is certainly notable for a number of reasons, particularly the fact that it isn’t currently available on the Ranger Raptor in the markets where it’s already on sale. It’s possible that the color will be limited to the North American market, though that much is unclear at the moment. Once a popular automotive color, FoMoCo currently has just Medium Brown and Kodiak Brown in its list of available colors, but perhaps that list is set to grow by at least one.
In any event, this 2024 Ford Ranger Raptor otherwise looks much like its predecessors, with familiar styling cues such as flared wheel arches, a front grille with “Ford” lettering, C-clamp headlights, matrix LED headlights with LED daytime running lights, functional air vents, cast-aluminum side steps, LED taillights, and unique 17-inch alloy wheels wrapped in all-terrain tires. In this case, the Ranger Raptor is also equipped with the “Raptor” graphics previously seen on the rear portion its bedsides and on the hood. Inside the cabin, the next-gen pickup features front sport seats, Code Orange accents, a 12.4‑inch all-digital cluster, and a 12-inch vertically-oriented center touchscreen running Sync 4A.
In terms of powertrains, the new Ranger Raptor comes equipped with the twin-turbocharged Ford 3.0L V6 EcoBoost engine, which produces 392 horsepower and 430 pound-feet of torque in every market except for Europe, where it generates 284 horsepower and 362 pound-feet, and Argentina, where the pickup is rated to produce 397 horsepower. In all markets, the mid-size off-roader pairs that powerplant with the 10-speed automatic transmission.
We won’t have to wait much longer to see the new Ranger Raptor – and its regular, less focused counterpart – with each set to make their official public debut at some point in May.
We’ll have more on the 2024 Ranger Raptor soon, so be sure to subscribe to Ford Authority for the latest Ford Ranger news, Ford Ranger Raptor news, and ongoing Ford news coverage.
Comments
Who at Ford picks such lack luster colors? They even messed up black..looks dirty all the time. Bright solid colors for the trucks…we don’t need tri color paint on a work truck.
Some of us don’t like flashy-look-at-me colors. So far this is my favorite color I’ve seen on the nextgen ranger. I much prefer dark colors, they need to offer at least one that isn’t dark grey or black. If you don’t want a metallic color then there’s still white, red, cactus grey and likely either azure grey or area 51. A ~$60k Raptor is hardly a work truck…
Good God at the geniuses here. One thinks black is ruined because it’s actually brown, and the other is pissed because Ford has the audacity to test more than one model at a time.
It’s Equinox Bronze – available on Australian Ford Everest and Ranger Platinum
Hmm Equinox Bronze looks to be a bit more grey with a red-ish tone, kinda like a iron. The one in this article looks to have much more green undertone. Actually reminds me of Harvest Bronze Metallic thats offered on the ’23 Colorado/Canyon lol!
I like the color. 🙂
Any idea on the starting MSRP in USD?
The color is called Shelter Green Metallic.