Ford Authority

2024 Toyota Tacoma, Ford Ranger Rival, To Debut May 19th

We’ve known for some time that an all-new, redesigned version of the Toyota Tacoma was in the works, which will debut for the 2024 model year – just like its chief rival, the Ford Ranger. Ford Authority has spotted a 2024 Toyota Tacoma prototype out testing on multiple occasions to this point, giving us a preview of its exterior and interior design, but the automaker itself has also been releasing teasers showing off various bits and pieces present on the next-gen mid-size pickup, too. That list includes an overland-ready Trailhunter variant, Fox shocks, and the presence of a hybrid powertrain in the TRD Pro model, as well as a manual transmission option. Now, it seems as if the automaker is finally on the cusp of revealing the 2024 Toyota Tacoma entirely, later this month.

2024 Toyota Tacoma Teaser - Exterior 003 - Side

Today, Toyota confirmed that it will debut the all-new Tacoma on May 19th, and also gave us a few more shadowy pictures of different variants to whet our appetites in the meantime. Interestingly, these pictures were accompanied by a caption reading “the all-new 2024 Tacoma is an i-Force to be reckoned with,” which is yet another teaser.

2024 Toyota Tacoma Teaser - Exterior 002 - Side

Currently, there’s just one i-Force hybrid in Toyota’s lineup – the Max, which is a twin-turbocharged 3.4L V6 and electric motor combo that produces 437 horsepower and 583 pound-feet of torque in the Tundra pickup and Sequoia SUV. It’s unclear if the 2024 Toyota Tacoma will be getting this same powerplant or another, new i-Force hybrid engine, however.


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A post shared by Toyota USA (@toyotausa)

Otherwise, the 2024 Tacoma is expected to tout all-new styling inside and out, and will reportedly ride on the new TNGA-F platform that also underpins the new-for-2022 Tundra. In the shadowy images the automaker provided today, we get a closer look at some of the available configurations as well, which seem to include an extended (Access) cab, a four-door cab, and two different bed lengths, along with the decked-out Trailhunter model and its bed-mounted sport bar.

We’ll have more on everything Ford’s competition is up to soon, so be sure and subscribe to Ford Authority for non-stop Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. AlexOr10

    I gotta say, I feel like Toyota is doing a much better job of generating hype and excitement than Ford is with this release.

    Granted, I acknowledge that you can’t really have a huge REVEAL when the truck is already available in other markets, but it feels like there is no energy or excitement surrounding the NA Ranger launch.

    1. AlexOr10

      To clarify, I’m saying Toyota is doing better with the upcoming launch of the Tacoma than Ford is doing with the Ranger. My wording was a little confusing there.

  2. Michael K

    The new Ranger is a deeply uninteresting product unfortunately, Tacoma is going to walk away with it.

  3. Karl Winslow

    I do work as a contractor inside Toyotas R&D in a2. They definitely have a bunch of tacomas with plastic coverings on them but for what they are. I’d rather get a ford ranger. But it’s good to know the tacomas are engine tested and dynoed by Americans. But still a foreign company. I’m in the union so I’m forced to buy union made.


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