Ford Brazil Sales Jump 23 Percent In April 2023

May 11, 2023 1:50 pm

Ford Brazil sales increased 23 percent to 1,996 units in April 2023 compared to April 2022 results.

Individual model sales performance was as follows:

Ford F-Series sales totaled 15 units
Ford Ka sales decreased 100 percent to 0 units
Ford Mustang sales increased 300 percent to 44 units
Ford Ranger sales increased 22.5 percent to 1,361 units
Ford Territory sales decreased 11.11 percent to 88 units
Ford Transit sales increased 7050 percent to 286 units

During the first four months of the 2023 calendar year, Ford Brazil sales increased 41 percent to 7,612 units.

Sales Results - April 2023 - Brazil - Ford

MODEL	APR 2023 / APR 2022	APRIL 2023	APRIL 2022	YTD 2023 / YTD 2022	YTD 2023	YTD 2022
F-SERIES	*	15	*	*	29	*
KA	-100.00%	0	1	-75.00%	1	4
MUSTANG	+300.00%	44	11	+49.48%	145	97
RANGER	+22.50%	1,361	1,111	+29.60%	5,341	4,121
TERRITORY	-11.11%	88	99	+0.82%	367	364
TRANSIT	+7,050.00%	286	4	+7,300.00%	1,110	15
FORD TOTAL	+23.06%	1,996	1,622	+40.62%	7,612	5,413

The Ford Authority Take

Ford Brazil sales rose again in a healthy manner in April, giving continuity to the positive performance of the brand in the largest country of South America. In particular, last month’s record represents Ford’s third consecutive monthly increase in the Brazilian market.

This notable improvement for Ford in April was driven by the increase in the best-selling Ford Ranger, whose growth rate was nearly equal to that of the brand for the month. The midsize pickup continued to improve its records and has established itself as the brand’s most popular model in South America.

Also noteworthy are the three- and four-digit increases for the Ford Mustang and Transit – respectively. Both models added a considerable 315 units to the month’s total. In addition, the Ford F-150 recorded 15 deliveries in April after the recent arrival of the first massive batch of the vehicle in Brazilian territory.