Though it had touted the idea for years at that point, Ford just announced that its over-the-air (OTA) updates would officially be known as Power-Up software updates back in May 2021, just after they began rolling out to owners of 2021 Ford Mustang Mach-E and 2021 Ford F-150 models. Now that a full two years have passed since that historic occasion, we’re also getting a clearer picture of just how many Power-Up software updates FoMoCo has delivered over that time span – and it’s a lot.
Today, I am proud to share @Ford has delivered 13 million software updates since we started just two years ago. These software updates mean your vehicles – electric & gas-powered – keep getting better over time.
Congrats to the team for finding creative ways to innovate and… https://t.co/LSScV2rV9y— Jim Farley (@jimfarley98) May 31, 2023
According to Ford CEO Jim Farley, the company has doled out a whopping 13 million of these software updates to its vehicles over the past two years, which is a truly astounding figure, indeed. Those updates have run the gamut from mere bug fixes to improvements and the addition of numerous features, including Amazon Alexa integration.
Ford owners have also received or are set to receive a number of new features via these OTA updates moving forward, including the addition of things like video streaming apps, which give them the ability to watch TV shows and other media in a different way. Last October, select Ford Bronco and Ford F-150 models got an update enabling full screen Apple CarPlay functionality, while the recent BlueCruise 1.2 update brought forth a host of improvements and new features, many of which make the process of cruising around with that feature activated much smoother than before.
We’ll have more on Ford’s upcoming software updates soon, so be sure and subscribe to Ford Authority for 24/7 Ford news coverage.
Comments
Really? This is the hill you choose? How about the updates to fix the recalls on my 2019 F150 that the dealer can’t do or won’t even give me an appointment for. Or how about the update you sent me a recall notice for, then 3 weeks later (before my month and a half appt. time), you sent a message through the ford app to not bother, as the software update didn’t work, and to wait until you have another one!?
Or how about my 2022 explorer, back up camera doesn’t work, infotainment system doesn’t work half the time, AC blows cold on drivers side, hot on passenger side, rear air parts come in, then, don’t come in, then come in again only to find out the dealership doesn’t want to do it. How about I can’t even get an oil change and the only way to try and get an appointment is to physically drive to the dealer and stand in front of them to try and get an appointment, which is at least a month out. Nice going farley, I see you have your priorities in order.
Marketing Spin at it’s best. Touting 13 million software updates in two years as a success is BS. 13 million software updates in 2 years screams failure, can’t get right the first time, or the second, or even the third; or at all.
This likely explains why my 21 F150 loses its settings so often. Many times I get back in my truck and the dash has reverted to a default screen and the radio goes that way too. Really annoying stuff to need to reset everything so often. Needs a couple of recalls too, but I’m still told parts are not available. Great Job Farley!