The Ford Kuga PHEV has long been a popular choice among European new vehicle shoppers, finishing out 2022 as that region’s best-selling plug-in hybrid and continuing that trend in the first quarter of 2023 and the month of April. Meanwhile, the success of the Ford Kuga lineup in general continued in April once again, as that particular crossover managed to stake its claim as one of the top 25 best-selling models in Europe last month, according to new data from JATO Dynamics.
Joining the Puma on this particular list, the Ford Kuga enjoyed a sales total of 9,802 units last month, which represents a 19 percent year-over-year increase and was good enough to land the crossover in 22nd place on the European sales charts. That places it behind the Dacia Sandero, Volkswagen T-Roc, Opel/Vauxhall Corsa, Renault Clio, Peugeot 208, Fiat/Abarth 500, Toyota Yaris Cross, Volkswagen Golf, Dacia Duster, Skoda Octavia, Kia Sportage, Hyundai Tucson, Puma, Renault Captur, Volkswagen Tiguan, Peugeot 2008, Tesla Model Y, Tovota Yaris, Audi A3, Volkswagen Polo, and Peugeot 3008, but ahead of the Nissan Oashaai, Mini Hatch, and Fiat Panda.
Meanwhile, the overall new vehicle market in Europe enjoyed a strong month yet again, with total sales coming in at 960,191 – a 16 percent increase compared to April 2022. That makes April the ninth consecutive month European new vehicle sales have increased following a period of decline, which JATO attributes to an improving supply chain and increased inventory. EV sales were also strong last month, representing 13 percent of new vehicle sales overall, an increase of three percentage points year-over-year.
“These results are directly related to the easing of supply chain pressures which has increased the availability of new cars,” said Felipe Munoz, Global Analyst at JATO Dynamics. “On top of this, demand has continued to rise in response to the push from OEMs to widen their EV offering. Tesla and MG fuelled the growth of BEVs last month. Consumers appear to be responding well to wider competitive offers and good deals presented by the two OEMs.”