Ford Authority

Lincoln Navigator Discount Offers 4.9 Percent Financing May 2023

A Lincoln Navigator incentive offers 4.9 percent APR financing for 72 months throughout May 2023. The aforementioned financing offer is available nationwide and is applicable toward every Navigator trim level, although Lincoln did not specify when this particular offer will expire. However, it’s highly likely that it will at least run through the end of the month.

The lack of more attractive discounts or incentives for the Lincoln Navigator during May 2023 is the ongoing result of extremely healthy demand and tight supply of the luxury SUV, a circumstance perpetuated by continuous supply chain issues.

For the sake of context, below we have included a list of Lincoln Navigator incentives offered during the 2022 calendar year, as well as 2023 to date:

2022 Calendar Year

2023 Calendar Year

The Lincoln Navigator discount and incentive offers this month once again trend more toward the conservative side of things. This is likely due to increased demand for the luxury SUV amid dwindling supply as Lincoln continues to deal with production challenges brought about by ongoing supplier issues. In fact, the 2023 Lincoln Navigator Standard can no longer be ordered by customers as of late March, an indication that production is still running at suboptimal levels.

Additionally, the Lincoln Navigator saw its sales increase almost double during the first quarter of 2023, bested only by the Cadillac Escalade. This indicates that healthy demand for the full-size luxury SUV exists, thereby discouraging more generous Lincoln Navigator discount offers.

Sales Numbers - Full-Size Luxury SUVs - Q1 2023 - USA

MODEL Q1 23 / Q1 22 Q1 23 Q1 22 Q1 23 SHARE Q1 22 SHARE
CADILLAC ESCALADE -14.03% 5,523 6,424 27% 37%
CADILLAC ESCALADE ESV -9.21% 3,705 4,081 18% 23%
LINCOLN NAVIGATOR +94.13% 4,170 2,148 21% 12%
INFINITI QX80 +199.15% 3,183 1,064 16% 6%
JEEP GRAND WAGONEER -35.50% 2,044 3,169 10% 18%
LEXUS LX +181.72% 1,572 558 8% 3%
TOTAL +15.78% 20,197 17,444

Lincoln Navigator Pricing

For reference, here are the 2023 Lincoln Navigator trim levels and their corresponding starting MSRPs, including the destination and acquisition fee:

Lincoln Navigator

  • Standard – $82,265
  • Reserve – $94,475
  • Black Label – $111,795

Lincoln Navigator L

  • Reserve L – $97,505
  • Black Label L – $114,840


  • See dealer for details.
  • Lincoln Navigator discount for the United States of America, unless otherwise specified.
  • Some customers may not qualify for this offer.
  • Residency restrictions apply.
  • Offer not available with special finance, lease, and some other offers.

We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority will not be held responsible for any misprints, typos or any other errors.

Alexandra is a Colorado-based journalist with a passion for all things involving horsepower, be it automotive or equestrian.

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