Back in October 2020, Ford established the Bronco Wild Fund, a special endowment funded by a portion of the proceeds from Ford Bronco two-door, four-door, and Ford Bronco Sport sales, as well as licensed merchandise that’s used to improve outdoor preservation efforts in the U.S. Shortly thereafter, FoMoCo revealed the Bronco Filson Wildland Fire Rig Concept and announced that the two companies would work together to raise funds for the National Forest Foundation’s reforestation programs and promote fire prevention awareness. Just last week, The Blue Oval announced Team Rubicon Powered By Ford, a disaster relief initiative created to help communities stricken by hurricanes, tornadoes, earthquakes and wildfires. Now, the automaker continues these efforts with the debut of the new 2023 Ford Bronco Wildland Firefighting Command Rig.
The 2023 Ford Bronco Wildland Firefighting Command Rig closely follows the Filson concept in terms of equipment and execution, and is being donated by FoMoCo via the Bronco Wild Fund to the National Park Service for use in Bandelier National Monument in New Mexico, where it will operate a firefighting command vehicle. That area has a history of natural fire occurrences, highlighting the need for such an effort.
Problem is, Bandelier National Monument is designated wilderness, lacks infrastructure, and is difficult to access, which is precisely why Ford is donating this special Bronco. It will soon be joined by a second rig that will be donated to another agency in need, both of which were developed by Darley, which builds and distributes defense, fire, and rescue vehicles.
That means the Bronco Wildland Firefighting Command Rig is fitted with an array of special equipment including a government communication system, satellite and antenna connections, a drone that provides live feeds to the vehicle, special software, a grille guard, a Warn winch, beadlock wheels, a roof rack, light bar, a siren, and emergency lighting.
“For more than a century Ford has supported fire response and disaster relief efforts by deploying vehicles to provide emergency transportation and power and deliver essential goods,” said Dave Rivers, Ford enthusiast brand manager. “Bronco Wild Fund was created because of our passion for the outdoors, and we’re excited to donate the Bronco Wildland Firefighting Command Rig to Bandelier to help protect this National Monument for generations to come.”