Sustained high demand has once again discouraged FoMoCo from offering any sort of Ford Maverick discount or incentive in June 2023. This has been the case since the start of the 2023 model year, so it’s not exactly a shock to see this outcome.
For context, below we have included the Ford Maverick discount offers (or, perhaps more appropriately, the lack thereof) throughout the 2022 calendar year, as well as the 2023 calendar year to date.
- April – 3.9 percent APR financing
- May – 3.9 percent APR financing
- June – 3.9 percent APR financing
- July – 3.9 percent APR financing
- August – 3.9 percent APR financing
- September – 3.9 percent APR financing
- October – 3.9 percent APR financing
- November – 3.9 percent APR financing
- December – 3.9 percent APR financing
The good news is that supply of the compact pickup is gradually improving. In fact, production skyrocketed in May 2023, during which the Hermosillo Assembly plant assembled 11,061 units, nearly double that of its April production numbers. Looking ahead, FoMoCo is adding a third shift in July to further increase its ability to produce the Maverick. In turn, as supply at the dealer level begins to improve, a Ford Maverick discount could once again be offered to incentivize potential buyers to purchase the compact pickup at some point.
Ford Maverick Pricing
For reference, here are the 2023 Ford Maverick trim levels and their corresponding starting MSRPs, including the destination charge and acquisition fee:
- XL – $24,835
- XLT – $27,095
- Lariat – $30,595
- See dealer for details.
- Incentive for the United States of America, unless otherwise specified.
- Some customers may not qualify for this offer.
- Residency restrictions apply.
- Offer not available with special finance, lease, and some other offers.
We strive to provide accurate and up-to-date information about the vehicles and their incentives in question, but errors and misprints can happen. In addition, the manufacturer can change incentive information at any time and without notice. Always consult with your dealer regarding color availability information before making purchase decisions. Ford Authority will not be held responsible for any misprints, typos or any other errors.