The 2024 Ford F-150 will bring forth a refresh for the ever-popular pickup, one ripe with relatively minor exterior and interior styling changes, among various other updates designed to keep the model fresh in a hotly contested segment. As Ford Authority recently reported, that includes one small but notable change for the luxurious 2024 Ford F-150 Platinum, in particular – “Platinum,” letting on the hood, a feature that was previously only seen on the range-topping Limited. Now, Ford Authority has spotted a 2024 Ford F-150 Platinum out driving around with zero camo, giving us our best look yet at this particular trim level.
As seen on previously-spied 2024 Ford F-150 prototypes, this Platinum model features a revised front end design with new headlights and a new grille. While it doesn’t represent a significant departure from the current F-150 – this is a refresh and not a redesign, after all – there is a noticeable difference between the two, particularly with the headlights and the signature LED lighting that surrounds them.
While the center section of the 2024 F-150 remains essentially unchanged, the rear end gets brand new taillights with something of an “upside-down L” lighting element, which are similar to the units present on the all-electric F-150 Lightning. Otherwise, the style here is pretty similar to the current Platinum, including its body-color bumpers and a mixture of satin and chrome trim pieces. However, the tailgate has lost its chrome midsection, with a stamped F-150 replacing the Platinum lettering compared to the current model.
Otherwise, there are several other changes coming for the 2024 F-150 in general, as we’ve seen via numerous prototypes over the past few months. Inside the cabin, we’ve come across both horizontal and vertical infotainment screens, which could be running the typical Sync software of the long-awaited Google infotainment system that’s been in the works for some time now.
On the outside, the 2024 Ford F-150 lineup gets the aforementioned new headlights and taillights, along with slight revisions to the grille – which varies by trim level – and various other tweaks, as well as newly available 22-inch wheels. These changes are fairly consistent throughout the lineup, including the base XL, as well as the off-road focused Rattler, Tremor, Raptor, and Raptor R, all of which have been spied over the past few months. In addition to these changes, the 2024 F-150 is expected to be simpler than the current model, which is all part of Ford’s greater strategy to reduce complexity and boost profitability within its lineup.