It seems like only yesterday that the all-new, redesigned 2023 Ford Super Duty debuted and began shipping to customers, but as is always the case in the automotive world, we’re already looking ahead to the next model year. Now, sources familiar with the matter have told Ford Authority that those looking to place an order for a 2024 Ford Super Duty will be able to do so when order banks are scheduled to open next week.
2024 Ford Super Duty order banks are currently scheduled to open up on Monday, July 17th, 2023 – the same day as the 2024 Ford Maverick – which is several months earlier than the opening of 2023 model year order banks. This date – as always – is subject to change, of course, but for now, those looking to place an order for a 2024 Super Duty will be able to do so in just a few days.
Deliveries of all trims of the all-new 2023 Ford Super Duty just began back in May, as the redesigned model was launched in phases to start. Additionally, Ford wound up pausing Super Duty production at the Kentucky Truck plant to address some quality issues via the new Zero-Defect Launch Process, which ultimately delayed that rollout somewhat.
Regardless, the Super Duty remains as popular as it’s ever been, with the most current model ranking as the fifth most considered non-luxury vehicle on the market via Kelley Blue Book’s Q1 2023 Brand Watch report, with an increase of six percent in terms of consideration, quarter-over-quarter. Additionally, some recent data from S&P Global Mobility found that the Ford F-Series lineup enjoys a far higher customer loyalty rate than any other truck model, too.