Ford Authority

Ford Argentina Sales Jump 32 Percent In June 2023

Ford Argentina sales increased 32 percent to 2,489 units in June 2023 when compared to June 2022. The figures placed Ford as the sixth best-selling car brand in Argentina, behind Toyota, Peugeot, Renault, Volkswagen and Fiat.

Individual model sales performance was as follows:

During the first six months of the 2023 calendar year, Ford Argentina sales increased 31 percent to 18,574 units.

Sales Results - June 2023 - Argentina - Ford

MODELJUN 2023 / JUN 2022JUNE 2023JUNE 2022YTD 2023 / YTD 2022 YTD 2023YTD 2022
BRONCO SPORT-67.54% 37114-12.57%668 764
ECOSPORT-88.99% 36327-45.65%1,518 2,793
F-SERIES+368.75% 7516+38.02%363 263
KUGA-100.00% 018-97.35%4 151
MAVERICK-20.37% 258324+45.51%1,832 1,259
MUSTANG+214.29% 227+159.52%109 42
RANGER+116.93% 1,358626+85.99%11,204 6,024
TERRITORY+72.26% 472274-20.95%1,649 2,086
TRANSIT+40.24% 230164+52.25%1,183 777
FORD TOTAL+32.39% 2,4891,880+30.58%18,574 14,224

The Ford Authority Take

Ford Argentina sales helped the brand maintain a positive streak through June, when the blue oval brand experienced a higher growth rate than the Argentine market as a whole – which rose 13 percent. As such, Ford has now recorded seven consecutive months of increased sales in the country.

Once again, Ford Argentina’s healthy rise last month was led by better sales results of the best-selling Ford Ranger. The midsize pickup sold more than double the number registered in the same period last year, consolidating its internal leadership position as the best selling Ford product and achieving third place among the best-selling trucks in the market.

In addition, four other Ford models also improved on their numbers during June. This includes triple-digit increases for the Ford F-Series and Mustang, models that are low volume but add significantly to the brand’s image among consumers.

About The Numbers

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