Ford Authority

2023 Ford Mustang Among Top 10 Coolest Cars Under $30K

As Ford Authority reported last week, the Ford Maverick was recently named one of the 10 coolest cars that cost less than $30k by Kelley Blue Book, a ranking that was undoubtedly helped by not only the compact pickup’s low MSRP, but also its excellent efficiency and rabid popularity. However, the Maverick isn’t alone on that particular list either, as it was joined by the Ford Bronco Sport and the 2023 Ford Mustang, which also made the cut as one of the coolest vehicles on the market that won’t break the proverbial bank.

“There are many different ways to define the subjective concept of ‘cool’ when it comes to cars, whether you’re looking for style, performance, tech features, eco-consciousness, versatility, towing, or more,” said Brian Moody, executive editor for Kelley Blue Book. “Picking just 10 cool cars can be tough these days because there are easily double that number in the marketplace, if not more. No matter how you define cool, there likely is something to suit both your needs and your tastes on these Coolest Cars lists.”

The 2023 Ford Mustang ranked an impressive fifth on this particular list, behind only the Toyota Prius, Mazda MX-5, Bronco Sport, and Chevy Camaro, as well as ahead of the Honda Civic Si, Maverick, Subaru BRZ/Toyota GR86, Toyota Tacoma, and Chevy Bolt EUV. KBB determines this list based on the manufacturer’s suggested retail price (MSRP) of each model, each of which is then ranked by the organization’s editors’ preference. In that regard, the 2023 Ford Mustang left quite a favorable impression, it seems.

“An all-new model is on the way this summer, but the 2023 Ford Mustang is still available and it’s still special, with all of the retro-futuristic muscle-themed styling and performance you crave,” KBB said. “The base Mustang is the only model that fits our budget, but it packs a 310-horsepower 2.3-liter turbocharged four-cylinder engine that’s also good for 350 pound-feet of torque – figures that would blow most old-school V8s right off the street and for a Fair Purchase Price of just $28,407, too.”

We’ll have more on the Mustang soon, so be sure and subscribe to Ford Authority for more Ford Mustang news and continuous Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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  1. B R martinez

    Trying to get my name added to lawsuit for explorer water pumps going out. I have 2 ford explorers. 2015 and 2016.

    1. FordCosworth

      Trying for a lawsuit on a vehicle that’s 7-8yrs old….

      Ok paid troll

  2. Ford Owner

    As a child, every guy wanted a Chevy Corvette. But after I finished high school, every guy wanted a Ford Mustang because it was cheaper and cooler. My own was a white 1980 “Fox” body notchback coupe, although the fastback was more desirable. And it only cost me $6,000 because it was used. In 1994 I gave it to my nephew. Now I have a 2014 Fusion Hybrid which I consider as a large brother to the Mustang.

  3. Steve

    I’ve got a 2019 GT with pretty low miles. The only other car I’ve owned with as many things going wrong with it as this car was my 2000 mustang (although my Sebring was pretty terrible too). I’d never own another ford outside of warranty. My two Camaros were a lot better made – they didn’t start to fall apart until 75k miles. My 350z was pretty much trouble free except for the convertible top that didn’t work too well after 80k miles.


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