Ford Argentina Sales Jumped 40 Percent In August 2023

September 7, 2023 1:19 am

Ford Argentina sales increased 40 percent to 3,368 units in August 2023 compared to August 2022 results. The figures placed Ford as the fifth best-selling car brand in Argentina, behind Toyota, Renault, Fiat and Volkswagen.

Individual model sales performance was as follows:

Ford Bronco Sport sales decreased 87.04 percent to 21 units
Ford EcoSport sales decreased 98.47 percent to 4 units
Ford F-Series sales increased 178.57 percent to 39 units
Ford Kuga sales decreased 96.43 percent to 2 units
Ford Maverick sales decreased 78.35 percent to 76 units
Ford Mustang sales increased 1000 percent to 11 units
Ford Ranger sales increased 110.27 percent to 2,805 units
Ford Territory sales increased 103.23 percent to 189 units
Ford Transit sales increased 89.66 percent to 220 units

During the first eight months of the 2023 calendar year, Ford Argentina sales increased 36 percent to 25,445 units.

Sales Results - August 2023 - Argentina - Ford

MODEL	AUG 2023 / AUG 2022	AUGUST 2023	AUGUST 2022	YTD 2023 / YTD 2022	YTD 2023	YTD 2022
BRONCO SPORT	-87.04%	21	162	-27.54%	734	1,013
ECOSPORT	-98.47%	4	261	-53.87%	1,539	3,336
F-SERIES	+178.57%	39	14	+56.06%	451	289
KUGA	-96.43%	2	56	-97.00%	7	233
MAVERICK	-78.35%	76	351	+7.51%	2,189	2,036
MUSTANG	+1,000.00%	11	1	+161.22%	128	49
RANGER	+110.27%	2,805	1,334	+94.64%	16,167	8,306
TERRITORY	+103.23%	189	93	+8.96%	2,566	2,355
TRANSIT	+89.66%	220	116	+54.36%	1,610	1,043
FORD TOTAL	+40.45%	3,368	2,398	+35.76%	25,445	18,742

The Ford Authority Take

FoMoCo’s solid commercial performance in the South American country continued in August as sales volume experienced notable growth. Not only did Ford registered the month’s highest increase in Argentina market, but August also represented its ninth consecutive month of growth there.

The Ford Ranger was the primary model responsible The Blue Ovals’ growth. Not only did the pickup establish itself as the brand’s best-selling model in the country during the month, but it was also the best-selling midsize pickup in Argentina for the first time in many years. In fact, the Ranger overtook the Toyota Hilux for the segment-specific sales crown thanks to the arrival of the all-new, next-gen Ranger.

The Ford Transit was The Blue Oval’s second best-selling model in Argentina, posting 220 units. Other models to see growth were the Territory, Mustang, and F-150.