Ford Brazil sales increased 26 percent to 2,497 units in August 2023 compared to August 2022 results.
Individual model sales performance was as follows:
- Ford F-Series sales totaled 88 units
- Ford Maverick sales decreased 4.97 percent to 153 units
- Ford Mustang sales decreased 55 percent to 27 units
- Ford Ranger sales increased 33.11 percent to 1,825 units
- Ford Territory sales increased 85.29 percent to 126 units
- Ford Transit sales increased 15.93 percent to 211 units
During the first eight months of the 2023 calendar year, Ford Brazil sales increased 31 percent to 16,643 units.
Sales Results - August 2023 - Brazil - Ford
|MODEL||AUG 2023 / AUG 2022||AUGUST 2023||AUGUST 2022||YTD 2023 / YTD 2022||YTD 2023||YTD 2022|
The Ford Authority Take
The solid increase in Ford Brazil sales during August expands the brand’s positive streak in the South American country. Not only does the performance marks seven consecutive months of sales gains for FoMoCo, but the 2,497 deliveries recorded last month also represent one of the highest records in the recent history of Ford Brazil.
Once again, Ford’s strong performance in the country during August was led its newest vehicles, starting with the all-new Ford Ranger. The redesigned midsize pickup continues to improve sales volume and level of competitiveness in the Brazilian market, with significant double-digit increases both during the month of August and during the first eight months of the 2023 calendar year.
The Ford Transit and Territory also posted healthy gains during the month contributing to FoMoCo’s strong overall result. That said, not every nameplate was in the green during the month. Besides the drop experienced by the Mustang and Maverick, the recently introduced Ford F-150 lost momentum compared to the last few months.
About The Numbers
- All percent change figures compared to Ford Brazil sales in August 2022, unless noted otherwise
Further Reading & Sales Reporting
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