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Ford Ranger Rival Jeep Gladiator Massively Discounted

In the heated mid-size truck segment, the top-selling Toyota Tacoma – set to receive a redesign for 2024 – is facing its fair share of updated competition these days, with new or redesigned versions of the Ford Ranger, Chevrolet Colorado, GMC Canyon, Nissan Frontier, and Jeep Gladiator all either recently hitting the market or preparing to. The all-new 2024 Ford Ranger is facing its fair share of production problems, however, with a UAW strike recently shutting it down completely, and build dates are getting pushed back as well. As a result, Ford recently canceled its planned lease deals for the mid-size pickup, though that apparently isn’t the case with the Jeep Gladiator, according to CarsDirect.

Set to receive a refresh for the 2024 model year, Stellantis is offering some pretty massive discounts on remaining 2023 Jeep Gladiator inventory – some of the biggest the pickup has ever been treated to, in fact, though they vary based on market and certainly come with some disclaimers. However, now through October 2nd, the Gladiator is eligible for a 10 percent off MSRP deal, regardless, while Gladiator Sport customers in California can get 15 percent off.

A nationwide search indicates that this deal can result in significant savings for some – in fact, one California dealer has a new 2023 Jeep Gladiator in stock with a sticker price of $52,505, though thanks to this discount and an additional dealer incentive, it’s been listed at $17,534 off MSRP.

As for why Stellantis is offering such a massive discount on leftover Gladiator models, well, it reportedly has around 18,000 units still toiling on dealer lots across the U.S., and is likely trying to make room for the forthcoming refreshed model. As Ford Authority previously reported, that revised pickup is getting some new trims, a slight styling update, and a a 12.3-inch display, but is dropping its diesel engine option.

We’ll have more on everything Ford’s competition is up to soon, so be sure and subscribe to Ford Authority for ongoing Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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