Lincoln Nautilus Sales Outpace Cadillac XT5, Genesis GV70 In Q2 2023

September 18, 2023 5:15 pm

Lincoln Nautilus sales increased in the United States while decreasing in Mexico during the second quarter of 2023.

Lincoln Nautilus Sales - Q2 2023 - United States

In the United States, Lincoln Nautilus deliveries totaled 6,851 units in Q2 2023, an increase of about 1 percent compared to 6,766 units sold in Q2 2022.

In the first six months of the year, Nautilus sales increased about 4 percent to 12,356 units.

MODEL	Q2 2023 / Q2 2022	Q2 2023	Q2 2022	YTD 2023 / YTD 2022	YTD 2023	YTD 2022
NAUTILUS	+1.26%	6,851	6,766	+4.23%	12,356	11,855

Lincoln Nautilus Sales - Q2 2023 - Mexico

In Mexico, Lincoln Nautilus deliveries totaled 94 units in Q2 2023, a decrease of about 33 percent compared to 141 units sold in Q2 2022.

In the first six months of the year, Nautilus sales increased about 34 percent to 215 units.

MODEL	Q2 2023 / Q2 2022	Q2 2023	Q2 2022	YTD 2023 / YTD 2022	YTD 2023	YTD 2022
NAUTILUS	-33.33%	94	141	+34.38%	215	160

Competitive Sales Comparison (USA)

Lincoln Nautilus sales grew eight percent during Q2 2023, earning 6,851 deliveries and placing the luxury crossover eighth, or mid-pack, in a competitive segment of 15 total entries.

The Lexus RX commanded first place, with an impressive increase of 17 percent to 31,425 units. The Audi Q5 captured second, increasing 17 percent to 18,256 units, followed by the Acura MDX in third, up 67 percent to 16,741 units. The Mercedes-Benz GLC-Class brought up fourth with a 26 percent drop to 14,252 units. The BMW X3 came in fifth, down 32 percent to 12,637 units, while the Volvo XC60 followed in sixth, up 16 percent to 11,073 sales. Seventh place belonged to the Porsche Macan, which saw sales grow 24 percent to 7,326 units. The Nautilus placed eight, only 36 units ahead of the Cadillac XT5 in ninth. The Genesis GV70 placed tenth with 6,492 deliveries. The rest of the segment contenders saw less than 3K deliveries.

Sales Numbers - D-Segment Luxury Crossovers - Q2 2023 - USA

MODEL	Q2 23 / Q2 22	Q2 23	Q2 22	Q2 23 SHARE	Q2 22 SHARE	YTD 23 / YTD 22	YTD 23	YTD 22
LEXUS RX	+16.50%	31,425	26,974	22%	21%	+6.70%	57,372	53,769
AUDI Q5	+16.87%	18,256	15,621	13%	12%	+35.98%	35,341	25,989
ACURA MDX	+66.54%	16,741	10,052	12%	8%	+35.38%	31,964	23,610
MERCEDES-BENZ GLC-CLASS	-25.57%	14,252	19,149	10%	15%	-50.36%	17,901	36,059
BMW X3	-32.46%	12,637	18,710	9%	14%	-15.03%	27,745	32,651
VOLVO XC60	+16.39%	11,073	9,514	8%	7%	+14.42%	19,832	17,332
PORSCHE MACAN	+23.96%	7,326	5,910	5%	4%	+33.93%	14,306	10,682
LINCOLN NAUTILUS	+1.26%	6,851	6,766	5%	5%	+4.23%	12,356	11,855
CADILLAC XT5	+2.62%	6,815	6,641	5%	5%	+21.20%	14,100	11,634
GENESIS GV70	+117.93%	6,492	2,979	5%	2%	*	11,800	0
INFINITI QX50	+13.07%	2,388	2,112	2%	2%	-15.17%	4,718	5,562
BMW X4	-28.78%	1,913	2,686	1%	2%	-12.13%	4,369	4,972
ALFA ROMEO STELVIO	-30.25%	1,328	1,904	1%	1%	-32.03%	2,752	4,049
INFINITI QX55	-12.81%	1,286	1,475	1%	1%	+7.15%	2,651	2,474
JAGUAR F-PACE	+21.81%	1,145	940	1%	1%	+48.81%	2,756	1,852
TOTAL	+6.46%	139,928	131,433			+7.21%	259,963	242,490

In terms of segment share, the RX and Q5 each picked up one percentage point for 22 and 13 percent share, respectively. The MDX gained four percentage points, claiming 12 percent share, while the GLC-Class dropped five percentage points, earning a 10 percent share. The X3 also lost five percentage points, earning nine percent share, and the XC70 accounted for seven percent share, down one percentage point. The Macan, Nautilus and Cadillac XT5 earned five percent share each, with the former earning one more percentage point year-over-year, while the latter two remained steady. The Genesis GV70 also earned five percent share, up three percentage points, while all other entries earned two percent share or less.

Overall, the luxury D-segment crossover segment expanded six percent to 139,928 sales, meaning that Lincoln Nautilus sales underperformed the segment average.

The Ford Authority Take

Lincoln Nautilus sales remained solidly in the green during Q2 2023, forecasting a positive outlook for the luxury crossover. Supply of the luxury crossover continues to improve as FoMoCo navigates ongoing supply chain issues that have made production difficult.

We posit that interest in the Nautilus will spike once the all-new 2024 model launches, given the drastic redesign of the model both inside and out, making Lincoln’s entry substantially more competitive. This increased level of interest should ultimately result in higher sales volume, given that FoMoCo can keep production and supply in line with demand.

2024 Lincoln Nautilus

About The Numbers

All percent change figures compared to Lincoln Nautilus sales for Q2 2022, unless otherwise noted
In the United States, there were 77 selling days in Q2 2022 and 77 selling days in Q2 2022
Ford Motor Company Q2 2023 sales reports:
- Ford Motor Company sales Q2 2023 U.S.A
  - Ford sales Q2 2023 U.S.A. (Ford brand)
  - Lincoln sales Q2 2023 U.S.A.
  - Ford Motor Company sales April 2023 U.S.A.
  - Ford Motor Company sales May 2023 U.S.A.
  - Ford Motor Company sales June 2023 U.S.A.
- Ford China sales Q2 2023
- Ford Motor Company Canada sales Q2 2023
  - Ford Canada sales Q2 2023
  - Lincoln Canada sales Q2 2023
- Ford Motor Company Argentina sales Q2 2023
  - Ford Argentina sales April 2023 (Ford brand)
  - Ford Argentina sales May 2023 (Ford brand)
  - Ford Argentina sales June 2023 (Ford brand)
- Ford Motor Company Colombia sales Q2 2023
  - Ford Colombia sales April 2023 (Ford brand)
  - Ford Colombia sales May 2023 (Ford brand)
  - Ford Colombia sales June 2023 (Ford brand)
- Ford Motor Company Brazil sales Q2 2023
  - Ford Brazil sales April 2023 (Ford brand)
  - Ford Brazil sales May 2023 (Ford brand)
  - Ford Brazil sales June 2023 (Ford brand)
- Ford Motor Company Mexico sales Q2 2023