Ford Brazil Sales Jump 24 Percent In September 2023

October 9, 2023 3:02 pm

Ford Brazil sales increased 24 percent to 2,379 units in September 2023 compared to September 2022 results.

Individual model sales performance was as follows:

Ford F-Series sales increased 2300 percent to 72 units
Ford Maverick sales increased 27.27 percent to 70 units
Ford Mustang sales decreased 47.27 percent to 29 units
Ford Ranger sales increased 42.32 percent to 1,890 units
Ford Territory sales increased 72.94 percent to 147 units
Ford Transit sales decreased 54.58 percent to 129 units

During the first nine months of the 2023 calendar year, Ford Brazil sales increased 30 percent to 19,021 units.

Sales Results - September 2023 - Brazil - Ford

MODEL	SEP 2023 / SEP 2022	SEPTEMBER 2023	SEPTEMBER 2022	YTD 2023 / YTD 2022	YTD 2023	YTD 2022
F-SERIES	+2,300.00%	72	3	+5,600.00%	798	14
MAVERICK	+27.27%	70	55	-0.78%	1,143	1,152
MUSTANG	-47.27%	29	55	+9.52%	299	273
RANGER	+42.32%	1,890	1,328	+31.41%	13,170	10,022
TERRITORY	+72.94%	147	85	+14.38%	907	793
TRANSIT	-54.58%	129	284	+88.70%	2,038	1,080
FORD TOTAL	+24.29%	2,379	1,914	+30.21%	19,021	14,608

The Ford Authority Take

The healthy increase in Ford Brazil sales in September once again builds on prior momentum in the country, where it has experienced eight consecutive monthly increases and continues to improve FoMoCo’s market share despite its current position as a vehicle importer. In addition, the latest figures are the second best so far this year, after the 2,497 deliveries in August.

September’s solid sales figure was driven by the growing popularity of the all-new Ford Ranger in Brazil, registering the nameplate’s best monthly volume in recent years and one that allowed it to rank second among the best-selling midsize pickups. In fact, the new Ranger surpassed the Chevrolet S10 in the Brazilian market for the first time, thanks to high customer interest.

In addition, three other models of the brand in Brazil managed to increase their sales last month. The continuous improvement of the Ford Territory and the F-150 stands out, with the latter achieving the highest four-digit growth rate.