Ford Authority

Ford Brazil Sales Jump 24 Percent In September 2023

Ford Brazil sales increased 24 percent to 2,379 units in September 2023 compared to September 2022 results.

Individual model sales performance was as follows:

During the first nine months of the 2023 calendar year, Ford Brazil sales increased 30 percent to 19,021 units.

Sales Results - September 2023 - Brazil - Ford

MODELSEP 2023 / SEP 2022SEPTEMBER 2023SEPTEMBER 2022YTD 2023 / YTD 2022 YTD 2023YTD 2022
F-SERIES+2,300.00% 723+5,600.00%798 14
MAVERICK+27.27% 7055-0.78%1,143 1,152
MUSTANG-47.27% 2955+9.52%299 273
RANGER+42.32% 1,8901,328+31.41%13,170 10,022
TERRITORY+72.94% 14785+14.38%907 793
TRANSIT-54.58% 129284+88.70%2,038 1,080
FORD TOTAL+24.29% 2,3791,914+30.21%19,021 14,608

The Ford Authority Take

The healthy increase in Ford Brazil sales in September once again builds on prior momentum in the country, where it has experienced eight consecutive monthly increases and continues to improve FoMoCo’s market share despite its current position as a vehicle importer. In addition, the latest figures are the second best so far this year, after the 2,497 deliveries in August.

Ford Ranger XLS 4x4 Brazil - Exterior 002 - Front Three Quarters

September’s solid sales figure was driven by the growing popularity of the all-new Ford Ranger in Brazil, registering the nameplate’s best monthly volume in recent years and one that allowed it to rank second among the best-selling midsize pickups. In fact, the new Ranger surpassed the Chevrolet S10 in the Brazilian market for the first time, thanks to high customer interest.

Ford F-150 Platinum Brazil - Exterior 002 - Front Three Quarters

In addition, three other models of the brand in Brazil managed to increase their sales last month. The continuous improvement of the Ford Territory and the F-150 stands out, with the latter achieving the highest four-digit growth rate.

About The Numbers

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