Not content to rest on its laurels in the hotly-contested full-size light-duty pickup segment, The Blue Oval is treating the 2024 Ford F-150 to a refresh, and just revealed the results of that update at the 2023 Detroit Auto Show. There, Ford Authority was able to get a closer look at the 2024 Ford F-150 Tremor, an off-road-focused model that slots in the lineup in between regular pickups with the FX4 Off-Road Package and the more hardcore F-150 Raptor and Raptor R.
Compared to the rest of the lineup, the 2024 Ford F-150 Tremor arguably gets the most substantial updates of the bunch, which are designed to help better differentiate it. That includes a completely unique front clip treatment from the side mirrors forward with a a coast-to-coast grille wearing Tremor Active Orange accents that isn’t shared with any other F-150 model. Additionally, this particular Tremor is equipped with optional upgrades including a Tarnished Dark Anodized and Carbon Black modular front bumper holding a brush guard and a Warn 12,000-pound winch.
Moving down the sides, we see even more unique features that include a box side decal and special running boards, while the interior is equipped with Tremor Orange accent stitching, decorative finishes, and floor mats. In the rear, we get a better look at the brand new Pro Access Tailgate, which features a swing gate with built-in stops that can open up 37, 70, or 100 degrees, making it easier to reach items in the bed, even when towing a trailer – allowing for 19 inches of additional reach.
As far as pricing goes, the 2024 Ford F-150 lineup was treated to an increase across the board, including the Tremor, which is $2,620 more expensive than before with an MSRP of $63,950. Production of the refreshed pickup is currently scheduled to begin on December 18th at the Dearborn Truck Plant, though as always, this date is subject to change. This also applies to the all-electric Ford F-150 Lightning at the nearby Rouge Electric Vehicle Center, but not the Kansas City Assembly plant, which also builds the F-150.