Ford Authority

Ford Argentina Sales Jumped 65 Percent In October 2023

Ford Argentina sales increased 65 percent to 3,844 units in October 2023. The figures placed Ford as the fifth best-selling car brand in Argentina, behind Toyota, Volkswagen, Renault and Fiat.

Individual model sales performance was as follows:

During the first 10 months of the 2023 calendar year, Ford Argentina sales increased 38 percent to 32,726 units.

Sales Results - October 2023 - Argentina - Ford

MODELOCT 2023 / OCT 2022OCTOBER 2023OCTOBER 2022YTD 2023 / YTD 2022 YTD 2023YTD 2022
BRONCO SPORT+142.71% 23396-18.37%991 1,214
ECOSPORT-97.75% 9400-62.07%1,553 4,094
F-SERIES+1,300.00% 141+64.41%485 295
KUGA+15.38% 3026-87.54%37 297
MAVERICK+32,550.00% 6532+45.96%3,033 2,078
MUSTANG* 30+168.00%134 50
RANGER+82.37% 2,2031,208+93.89%21,134 10,900
TERRITORY+66.77% 522313+6.42%3,382 3,178
TRANSIT-40.29% 166278+22.99%1,915 1,557
FORD TOTAL+65.26% 3,8442,326+37.75%32,726 23,757

The Ford Authority Take

The strong sales from Ford further reinforces the brand’s upward momentum in the South American country, with eleven consecutive months of increases. Additionally, Ford’s strong performance last month outpaced the growth of the Argentine market and that of the largest brands competing in it.

Ford Ranger XLS 4x2 Brazil - Exterior 001 - Front Three Quarters

Among the most notable models that buoyed Ford Argentina in October is the Ford Ranger, with a strong 82 percent increase in sales of almost 1,000 units compared to October 2022. The freshly launched current generation pickup is attracting new buyers and seems to still be in demand several months after its debut.

However, the Ford Maverick was the model that grew the most, with a huge five-digit growth rate that in one fell swoop made it the brand’s second best-seller during the month in Argentina. In fact, this is the first time that the Maverick achieved volume of that level in the country.

About The Numbers

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