After finishing out the first half of 2023 as Europe’s best-selling plug-in hybrid vehicle, the Ford Kuga PHEV continued that success into the third quarter, once again topping the sales charts in both July and August – a feat that the overall Kuga lineup also managed to achieve in H1 and August. Thus, it should come as zero surprise to learn that the Ford Kuga PHEV once again retained its title as the best-selling plug-in hybrid in Europe in the month of September as well, while the Kuga in general ranked among the top 25 best-sellers, too, according to new data from S&P Global Mobility.
Last month, the Ford Kuga ranked 19th with 12,564 new registrations in Europe, which was flat versus September 2022. That ranked it behind the best-selling Tesla Model Y and a variety of other rivals, but ahead of models such as the Toyota Yaris, Toyota Corolla, Renault Captur, MG ZS, Mini Hatch, and Volvo XC40.
Things didn’t go quite as well for the overall market in Europe last month, as new vehicle registrations increased by 10 percent to 1,155,648 units in September, which was the slowest rate of growth recorded this year so far. As one might imagine, much of this stems from rising inflation and soaring interest rates, as is the case in other parts of the globe, too.
“Despite financial pressures such as rising inflation and interest rates, alongside geopolitical uncertainty, the European car market has seen consistent growth over the course of this year,” said Felipe Munoz, Global Analyst at JATO Dynamics. “While EVs have been a key driver of this growth, it is unlikely that this will be sustained for much longer, considering truly affordable ICE alternatives now remain a rarity in the market.”