Though the Ford Mustang Mach-E got off to a hot start following its initial launch for the 2021 model year, the EV crossover has cooled considerably in recently months amid competitive price drops and slower-than-expected demand for EVs in general. FoMoCo has since reversed course and is now allowing dealers to advertise Ford Mustang Mach-E inventory at figures below MSRP, though it seems as if the model is set to lose its eligibility for federal EV tax credits soon, which could further hamper sales. Now, Ford is offering a new incentive for extended range models to help offset some of this, according to a dealer bulletin recently seen by CarsDirect.
According to the bulletin, The Blue Oval is offering $3,000 in Retail Bonus Cash on Premium trimmed Ford Mustang Mach-E models equipped with extended range battery, as well as on the high-performance GT. Interestingly, the entry-level Mustang Mach-E Select and Mach-E Premium standard range models are excluded from this new incentive, which actually makes them a less attractive purchase than the aforementioned, pricier models.
For example, a Mach-E Premium with the standard battery has an MSRP of $49,295 with delivery charges, while the same crossover with the extended range battery starts out at $56,295. Adding the larger, 91 kWh battery pack slashes $3,000 off that cost, meaning that upgrading from the smaller 72 kWh battery could effectively cost $4,000 instead of $7,000 – well worth it considering the large range difference of 250 miles versus 310 for rear-wheel drive models or 226 versus 290 for all-wheel drive.
With the Ford Mustang Mach-E set to potentially lose its $3,750 tax credit at the first of the year, now seems like a good time to take the plunge, at least for those that qualify for the credit and want a Premium model, specifically. Ford Credit is also offering zero percent financing for 48 months over the remainder of the month, which could make it an even better deal for those with good credit, too.