Heading into its fourth year of production, the 2024 Ford Bronco is set to receive a handful of changes, albeit nothing that would constitute a refresh or redesign. Rather, FoMoCo continues to tweak the rugged SUV in an effort to keep it fresh for yet another model year. However, in a time when price increases have become the norm – not just year-to-year, but sometimes, at various points throughout the year – it seems as if the 2024 Ford Bronco lineup is getting more expensive yet again, according to a dealer bulletin recently seen by CarsDirect.
These 2024 Ford Bronco price increases impact most trims – the Black Diamond, Badlands, Wildtrak, Everglades, Heritage Edition, and the Ford Bronco Raptor, all of which are now $200 more expensive than before. It is worth noting that the entry-level Big Bend and Heritage Limited Edition did not receive any sort of change to their respective MSRPs as part of this latest round of increases, however.
The 2024 Ford Bronco is also receiving a handful of changes for the new model year, as Ford Authority has outlined over the past few months. Along with a few tweaks to its existing factory navigation, the SUV has dropped the Base trim – effectively making it more expensive. The 2024 Bronco has also ditched Area 51 as an exterior paint color option, along with the keyless entry keypad, while combining the contents of the High and Lux Packages. Badlands trimmed Broncos and those equipped with the Sasquatch Package are getting the same upgraded steering gear present in the H.O.S.S. 3.0 suspension system as standard equipment, too.
Additionally, Ford is ditching the 8-inch infotainment screen in lesser models and making the larger 12-inch screen with Sync 4 standard across the entire 2024 Ford Bronco lineup. Badlands-trimmed models will come equipped with the Heavy Duty Modular Front Bumper as standard equipment, while the Bronco Raptor gains new graphics and the option for painted fender flares in the new year, and the factory Trailer Tow Package has been replaced by a dealer-installed option as well.