Ford Authority

Ford SuperVan Gets 2024 Livery, New EV Demonstrator Coming

During last night’s Ford Performance 2024 motorsports season kick-off special, we were treated to a bevy of interesting news regarding the forthcoming year of racing – including the debut of a new EV demonstrator, the Ford F-150 Lightning Switchgear. As for another, existing Blue Oval EV demonstrator – the Ford SuperVan – it has undergone quite a few changes since its debut in June 2022, with version 4.2 – as FoMoCo calls it – scoring a win in the open class and setting a new record at the 2023 Pikes Peak International Hill Climb. Now, the FordSuperVan has been treated to a new livery, all while the automaker hinted that another model is in the works, too.

Ford SuperVan With New 2024 Livery - Exterior 002 - Side

For starters, Ford revealed that in 2024, it will continue to use the SuperVan 4.2 – which was just treated to yet another new livery – in a number of ways, taking it to legendary tracks such as Bathurst in Australia. However, Ford will also return to Pikes Peak this coming June to once again tackle that iconic race in a new, as-yet-unnamed EV demonstrator, too.

Ford SuperVan With New 2024 Livery - Exterior 003 - Front

It’s unclear what this new EV demonstrator will be called or what model it will be based off of, but as Ford Authority reported last month, the automaker abandoned its SuperVan trademark last October. It’s unclear why that was the case, but SuperVan is a name that the automaker has used dating way back to the 1970s with its series of special, promotional vehicles in the UK.

Ford SuperVan With New 2024 Livery - Exterior 004 - Rear

However, as Ford Authority reported in late December, Ford also filed to trademark “Transit Ultravan” recently, which could be precisely what it decides to call its new EV demonstrator. This particular trademark also pertains to both ICE and all-electric vehicles, which means that Ultravan may be used on a variety of machines – not just one particular EV demonstrator – though that’s obviously unclear at the moment.

We’ll have more on the Ford SuperVan soon, so be sure and subscribe to Ford Authority for the latest Ford Transit news and ongoing Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

Subscribe to Ford Authority

For around-the-clock Ford news coverage

We'll send you one email per day with the latest Ford updates. It's totally free.

No Comments yet

Leave a comment