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Ford Authority

Ford Motor Company Mexico Sales Up 29 Percent In January 2024

Ford Motor Company Mexico sales increased 29 percent to 4,456 units in January 2024 compared to January 2023 results. Sales increased at both FoMoCo brands – the namesake Ford brand, as well as the Lincoln luxury vehicle division.

Brand & Model Sales

Ford sales increased 29.28 percent to 4,340 units:

Lincoln sales increased 11.54 percent to 116 units:

Sales Results - January 2024 - Mexico - Ford

MODELJAN 2024 / JAN 2023JANUARY 2024JANUARY 2023
BRONCO-25.71% 78105
BRONCO SPORT+3.08% 268260
E-TRANSIT* 24*
EDGE-51.61% 1531
ESCAPE+102.22% 273135
EXPEDITION-42.25% 4171
EXPLORER-28.04% 77107
F-SERIES+11.35% 952855
MAVERICK+50.97% 311206
MUSTANG+188.24% 9834
MUSTANG MACH-E+83.33% 116
RANGER-29.25% 370523
TERRITORY+22.39% 995813
TRANSIT+71.65% 218127
TRANSIT COURIER+625.00% 60984
FORD TOTAL+29.28% 4,3403,357

Sales Results - January 2024 - Mexico - Lincoln

MODELJAN 2024 / JAN 2023JANUARY 2024JANUARY 2023
AVIATOR-39.39% 2033
CORSAIR+90.48% 4021
NAUTILUS-5.88% 1617
NAVIGATOR+21.21% 4033
LINCOLN TOTAL+11.54% 116104

Sales Results - January 2024 - Mexico - FMC Totals

BRANDJAN 2024 / JAN 2023JANUARY 2024JANUARY 2023
FORD TOTAL+29.28% 4,3403,357
LINCOLN TOTAL+11.54% 116104
FMC MEXICO TOTAL+28.75% 4,4563,461

The Ford Authority Take

The notable double-digit increase resulted in a growth of almost 1,000 units by Ford Motor Company Mexico in January, continuing the automaker’s positive streak in the country and representing 11 consecutive months of growth. Interestingly, last month’s growth was practically identical to the 28.78 percent increase recorded by FoMoCo in the Mexican market during December 2023.

Unlike in prior months, the model that drove Ford Mexico sales during January was the all-new Ford Territory. The compact crossover recorded 995 units, positioning it as the best-selling FoMoCo model in the local market, surpassing the Ford F-Series – which typically leads The Blue Oval’s sales in Mexico – by a small margin.

Transit Courier

For its part, the Ford Transit Courier had a surprising performance, recording the highest year-over-year growth rate among the company’s models, positioning it as Ford’s third-best-selling model. The small van had an unusually high volume of 609 units, enabling it to climb within the automaker’s internal podium for the very first time.

About The Numbers

Further Reading & Sales Reporting

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Comment

  1. … headline is a year old… anyone up there proofread?

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