Ford Authority

New Lincoln Inventory Level Drops But Remains High

Though Lincoln’s average transaction pricing remained largely stable in February, FoMoCo’s luxurious arm remains straddled with substantial amounts of inventory, too. In fact, in both December and January, new Lincoln inventory levels remained at levels that were more than double the national average and among the highest of any automotive brand, regardless of segment. This situation did improve slightly in February, according to new data from Cox Automotive, but new Lincoln inventory levels remain high by industry standards, too.

February 2024 New Vehicle Day's Supply Of Inventory By Brand

Last month, Lincoln finally fell out of the list of automakers with a days’ supply of inventory that was at least double the national average, which is obviously good news. However, the luxury brand still ranked behind only Ram, Chrysler, Jeep, and Dodge in that regard with a 133 days’ supply, barely edging out Genesis, which had a 132 days’ supply as of the end of February.

By comparison, the automotive industry as a whole averaged 76 days’ supply at the beginning of March, a figure driven downward by brisk sales last month. The total U.S. supply of available unsold new vehicles opened March at 2.74 million units, which is 942,000 units  or 52 percent higher than one year ago, and also more than January’s 2.61 million units.

Meanwhile, new vehicle sales increased by six percent to a seasonally adjusted annual rate (SAAR) of 15.8 million, which is also up from last February’s 14.9 million and January 2024’s 14.9 million units – which, according to Cox Automotive – stems from an ease in weather-related events, at least partially. This strong sales result helped keep average transaction pricing from falling too sharply, as it declined a mere 0.6 percent month-over-month to close out February at $47,285 – though that figure is also 2.8 percent lower than it was entering January.

We’ll have more on Lincoln’s inventory levels soon, so be sure and subscribe to Ford Authority for more Lincoln news, and non-stop Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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