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Ford Motor Company Mexico Sales Up 17 Percent In April 2024

Ford Motor Company Mexico sales increased 17 percent to 3,839 units in April 2024. Sales increased at both Ford and Lincoln.

Brand & Model Sales

Ford sales increased 17.26 percent to 3,710 units:

Lincoln sales increased 1.57 percent to 129 units:

In the first four months of the 2024 calendar year, Ford Motor Mexico sales increased 28 percent to 16,982 units.

Sales Results - April 2024 - Mexico - Ford

MODELAPR 2024 / APR 2023APRIL 2024APRIL 2023YTD 2024 / YTD 2023 YTD 2024YTD 2023
BRONCO+19.23% 9378+21.65%472 388
BRONCO SPORT-52.08% 184384-26.09%946 1,280
E-TRANSIT-100.00% 032-12.50%28 32
EDGE-63.64% 822-51.52%48 99
ESCAPE+1,130.00% 24620+291.57%1,022 261
EXPEDITION+23.91% 5746-37.54%178 285
EXPLORER-59.21% 62152-34.62%338 517
F-SERIES-9.30% 751828+1.25%3,574 3,530
MAVERICK-11.26% 197222+37.24%1,043 760
MUSTANG+190.32% 9031+178.79%368 132
MUSTANG MACH-E+225.00% 134+100.00%32 16
RANGER+105.95% 554269+43.79%2,210 1,537
TERRITORY+21.68% 1,044858+35.51%4,026 2,971
TRANSIT+174.00% 411150+158.92%1,481 572
TRANSIT COURIER-100.00% 068+66.85%609 365
FORD TOTAL+17.26% 3,7103,164+28.48%16,375 12,745

Sales Results - April 2024 - Mexico - Lincoln

MODELAPR 2024 / APR 2023APRIL 2024APRIL 2023YTD 2024 / YTD 2023 YTD 2024YTD 2023
AVIATOR-73.53% 934-53.57%52 112
CORSAIR+92.86% 2714+140.79%183 76
NAUTILUS+75.56% 7945+71.69%285 166
NAVIGATOR-58.82% 1434-32.56%87 129
LINCOLN TOTAL+1.57% 129127+25.67%607 483

Sales Results - April 2024 - Mexico - FMC Totals

BRANDAPR 2024 / APR 2023APRIL 2024APRIL 2023YTD 2024 / YTD 2023 YTD 2024YTD 2023
FORD TOTAL+17.26% 3,7103,164+28.48%16,375 12,745
LINCOLN TOTAL+1.57% 129127+25.67%607 483
FMC MEXICO TOTAL+16.65% 3,8393,291+28.38%16,982 13,228

The Ford Authority Take

Ford Motor Company Mexico sales impressed again in April, expanding on the automaker’s positive streak. In fact, last month’s sales increase represents FoMoCo’s 14th consecutive increase in the Mexican market.

Most models offered by Ford Motor in Mexico recorded healthy double, triple, and even four-digit increases in April. The Ford Territory had a great month, and is the brand’s most popular model in the country, once again surpassing the 1,000 monthly unit barrier.

2023 Ford Escape Mexico - Exterior 001 - Front Three Quarters

Additionally, the Ford Ranger, Transit, Mustang, and Escape also stood out. In particular, the Escape had the highest four-digit growth rate out of the group, with a 12-fold increase in year-over-year volume. The success of these models contrasts with the notable declines of the Ford Bronco Sport and Ford F-Series.

About The Numbers

Further Reading & Sales Reporting

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