Ford Authority

Ford Colombia Sales Jump 51 Percent In April 2024

Ford Colombia sales increased 51 percent to 622 units in April 2024 compared to April 2023.

Individual model sales performance was as follows:

During the first four months of the 2024 calendar year, Ford Colombia sales increased 34 percent to 2,379 units.

Sales Results - April 2024 - Colombia - Ford

MODELAPR 2024 / APR 2023APRIL 2024APRIL 2023YTD 2024 / YTD 2023 YTD 2024YTD 2023
BRONCO SPORT+45.71% 5135+183.33%238 84
E-TRANSIT* 3**3 *
ECOSPORT* 0**1 *
EDGE+50.00% 96-37.31%42 67
ESCAPE+368.42% 26757+316.12%1,136 273
EXPEDITION* 70+56.25%25 16
EXPLORER+7.50% 4340-4.95%192 202
F-150 LIGHTNING* 0**1 *
F-SERIES-28.57% 2535-15.05%79 93
MUSTANG+200.00% 124+112.50%17 8
RANGER-12.77% 205235-36.83%645 1,021
FORD TOTAL+50.61% 622413+33.50%2,379 1,782

The Ford Authority Take

Once again, Ford Colombia sales recorded a healthy double-digit increase during April. Last month’s growth represents Ford’s seventh consecutive increase and once again contrasted with the performance of the Colombian automotive market, which on this occasion registered an increase, albeit a much lower rate than the American automaker.

2023 Ford Escape Mexico - Exterior 001 - Front Three Quarters

Most Ford Colombia models managed to increase their registrations in April, with notable increases of up to three digits. The Ford Escape continued to lead the growth streak, with a drastic increase of 368 percent and more than 210 additional units compared to last year, consolidating it as the brand’s best-selling model in the Colombian market.

Ford Ranger XLS 4x4 Brazil - Exterior 001 - Rear Three Quarters

Only the Ford Ranger and Ford F-150 pickup trucks posted negative sales figures in April, when they continued their weak sales performance that contrasts with the rest of the models. In fact, Ranger registrations have still not managed to take off despite the arrival of the new generation model.

About The Numbers

  • All percent change figures compared to Ford Colombia sales in April 2023, unless noted otherwise

Further Reading & Sales Reporting

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