Ford Authority

Lincoln Teaser Features Matthew McConaughey Opine On Driving

It’s been quite a while – years, in fact – since we last saw famous actor Matthew McConaughey star in a Lincoln ad, which is a shame given how well-received and critically-acclaimed those spots were. However, it now seems as if McConaughey is set to appear in a brand new Lincoln ad called “The Road Ahead,” which the luxury brand has teased with a very short clip via its YouTube channel.

Lincoln The Road Ahead Ad Teaser Matthew McConaughey

The clip – which stars both McConaughey and his son, Levi, comes with the promise to “stay tuned later this week for some fatherly wisdom on The Road Ahead.” “One of my favorite things I’ve done in my life is when I have time to drive, I’d rather drive than fly,” McConaughey says. “It’s really good for your timing, your pace, and patience in life. And it’s fun.”

It isn’t entirely clear what sort of vehicle this new ad will feature, but it seems likely to star the all-new 2024 Lincoln Nautilus, which just began reaching dealers back in March. That redesigned crossover is notable for a number of reasons, including the fact that it’s ushering in some new design language for the brand that’s set to be used on other models, along with its award-winning interior that sports a massive coast-to-coast display screen.

Regardless, this is just the latest in a long line of Lincoln ads that McConaughey has starred in, including one from 2017 marketing the MKZ sedan, another celebrating the arrival of the 2018 Lincoln Navigator, and one from 2019 showing the actor going ice fishing in a 2020 Lincoln Aviator. This new spot will join a rather interesting one that Lincoln just released as well – one that took a short version of a song made specifically for the 2024 Nautilus that it wound up turning into a full-length version following tremendous feedback from consumers.

We’ll have more on this new ad soon, so be sure and subscribe to Ford Authority for more Lincoln news, Lincoln Nautilus news, and continuous Ford news coverage.

Brett's lost track of all the Fords he's owned over the years and how much he's spent modifying them, but his current money pits include an S550 Mustang and 13th gen F-150.

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