Since it began arriving at dealers this past March, the all-new 2024 Lincoln Nautilus has begun winning over critics and consumers alike, with many lavishing praise on one particular area of the luxurious crossover – its tech-laden interior. Designed to appeal to younger customers and preview the future styling direction for the brand in general, the 2024 Lincoln Nautilus cabin contains all sorts of screens and nifty features, and it seems as if those same features are winning over buyers in a big way.
As part of its Q2 2024 financial reporting, Ford revealed that a whopping 75 percent of 2024 Lincoln Nautilus customers said that the crossover’s interior tech is what persuaded them to buy one in the first place, which is a pretty impressive statistic. Along with an extensive use of ambient lighting, the redesigned Nautilus features a new Lincoln Embrace design, a flat-top steering wheel, Lincoln Rejuvenate – which gives users the ability to set all of their personal preferences – and three digital scents, to boot.
On top of those features, screens dominate the interior of the 2024 Lincoln Nautilus, consisting of an 11.1-inch center touchscreen and a coast-to-coast display, along with BlueCruise, wireless Android Auto and Apple CarPlay compatibility, over-the-air software updates, and 5G network capability.
Along with landing a spot on the 2024 WardsAuto 10 Best Interior & UX list, the new Nautilus made the cut as one of the 20 hottest brands of the moment from AdAge, all of which have exhibited “popularity with Gen Z consumers, savvy social media strategies, and serendipitous entries into new product categories.” Part of that selection stems from the fact that a short song made specifically for a Nautilus commercial recently went viral, prompting Ford to commission a full-length version.
We’ll have more on the 2024 Lincoln Nautilus soon, so be sure and subscribe to Ford Authority for more Lincoln news, Lincoln Nautilus news, and continuous Ford news coverage.
Comments
We will see how long that technology actually works before it breaks down as did my Mach E.
Gotta have that absurd cost-to coast dash screen.. Next up, a running ticker-tape that surrounds the entire interior. Wanna bet?
Consider yourself upvoted!
It’s a big improvement and It looks real nice but why doesn’t Ford do this on their American Made SUV’s. This vehicle is made in China. The 2025 Aviator and Explorer interior dash design is a disgrace. A total turn off for what they cost.
Not young but all that dash tech and the look of it mesmerized me. Main reason I chose the vehicle and of course the colors I chose will draw some eyeballs. I left the “under the hood” choices for my husband to figure out. And the flat top steering wheel is awesome. Still waiting on the car though. Tick Tock Won’t be to long now.
Sorry. Not interested in a Lincoln made in china.
Too bad Ford couldn’t build it in the USA instead of China. I wouldn’t buy any car made in China.