Early last year, The Blue Oval announced that FordPass Rewards points could be used to purchase merchandise at the Bronco Off-Roadeo, as well as cover guest and registration fees. However, there were some caveats to that revelation – including the fact that certain benefits were only available to select tiers of FordPass Rewards members, and also, this wasn’t a permanent offer – rather, Off-Roadeo guests were only be able to use their points for that purpose for a limited time, until March 31st, 2023. Now, that offer is back on the table, apparently.
According to Bronco Nation, members can once again use their FordPass Rewards points for guest and registration fees at the Bronco Off-Roadeo, as well as the merchandise that’s sold at those sites. To take advantage of this, customers must have the FordPass app and be enrolled in the rewards program, which enables them to earn points and view their balance as well.
To redeem this offer, customers can select “Rewards” from the menu in the FordPass app, and if they’re eligible, they’ll see Bronco Off-Roadeo offer tiers. From there, they can simply click on an offer and follow the steps to claim it, then use FordPass Rewards points toward a reward code. Using these savings for guest and registration fees can be done via the Bronco Off-Roadeo site on the payment screen during checkout, or in person to purchase gear at the sites using the reward code generated during that process.
The FordPass Rewards program just received a big overhaul for 2024, switching from Milestones to Tier Activities that enable users to move up the ranks and get enhanced benefits. Additionally, just this month, those that don’t have a FordPass Rewards Visa credit card have less time to redeem those points before they expire – 18 months, rather than 24, as was previously the case – if they haven’t earned any additional points, completed a Tier Activity, or redeemed points.
We’ll have more on the Ford Off-Roadeo soon, so be sure and subscribe to Ford Authority for more Ford Bronco news and around-the-clock Ford news coverage.
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